Supermetrics

  • Automate Your Manual Bidding Strategy Using Supermetrics

    … August 14, 2017 One of the most important parts of our job as PPC’ers is bidding. We place bids to win auctions to gain conversions and leads. A big part, then, of our PPC strategy is optimizing bidding. There are several bidding strategies out there, but they can be simplified down to two categories: automated bidding and manual bidding…

    PPC Heroin Paid Search- 20 readers -
  • Automate Your Budget Projections Using Supermetrics

    … July 17, 2017 I don’t know about you, but I am always looking for ways to make my job easier. Anything that makes my day-to-day tasks take a little less time so I can focus more on learning and strategizing PPC is good to me. Recently, I began to utilize Supermetrics, an add on to Google Sheets. Supermetrics can automatically pull in data…

    PPC Heroin Paid Search- 19 readers -
  • Using Supermetrics To Report PPC Projected Lag Revenue

    … report that AdWords provides. However, with this model, you need to re-pull conversion and revenue volume for every day of the month each time you want to look at the numbers. With Supermetrics, this process becomes much easier. What Is Supermetrics? Supermetrics is a tool that helps to bring in data from AdWords, Bing, Analytics, Yahoo, Facebook…

    Jacob Brown/ PPC Heroin Paid Search- 23 readers -