• Pollfish: How to Deliver Global Online Surveys Effectively via Mobile

      You’ve created the perfect market research survey. Now, how will you distribute your survey and get a statistically significant number of responses quickly? You’ve mulled over this more times than you’ve been to the coffee machine. You’ve created survey questions, created every combination of answers–even perfected the order of the questions. Then you reviewed it, and changed it.

      Marketing Technology Blogin How To's- 8 readers -
  • Facebook IQ: 47% of Smartphone Gamers are Women (Infographic)

    … Facebook IQ released the results of a survey that analyzed the mobile gaming habits of adults from 12 countries representing multiple geographic regions: North America, Latin America, Europe, the Middle East and Asia. The survey found that on average, smartphones are the No. 1 gaming device for users, at 71 percent. Smartphones were followed…

    AllTwitter- 12 readers -
  • Pew: 72% of U.S. Adults Access News on Mobile Devices

    … Pew Research Center released the results of its two-part study, which analyzed the news consumption habits of U.S. adults. The findings showed TV remains the dominate source of news information for U.S. adults, as 57 percent of respondents said they ‘often’ get TV-based news. In addition, 38 percent of respondents said they ‘often’ get news from…

    AllTwitterin Social- 12 readers -
  • Millennials More Likely to Unplug While on Vacation (Infographic)

    … A new survey from Intel Security revealed that 57 percent of millennials intend to unplug from digital devices while on vacation, compared with only 40 percent of baby boomers and Generation Xers. The global survey analyzed the ways users engage with their devices while on vacations. Results were gathered from 13,960 consumers between…

    AllTwitter- 15 readers -
  • Infographic: 85% of Travelers Use Mobile Devices to Book Travel Activities

    … Mobile advertising and marketing platform Opera Mediaworks released an infographic detailing the results of its survey of 1,000 U.S. mobile users, which asked them about their travel planning habits. The survey found that mobile is the No. 1 platform for travel research and booking, with 66 percent of respondents preferring to use…

    Inside Facebookin Mobile- 17 readers -
  • Survey: Android Pay Tops List of Mobile Payment Apps Among U.S. Consumers

    … percent). The survey also analyzed the use of peer-to-peer payment apps and found that one-third of respondents overall had used a P2P app in the past year. Breaking this down into age groups, 44 percent of respondents aged 18 through 25 and 38 percent of respondents aged 26 through 35 had used one of these apps in the past year. By comparison, only…

    AllTwitter- 12 readers -
  • Why are SEOs slow to implement Accelerated Mobile Pages?

    … rank much better in search than sites with ordinary mobile webpages. Yet the first survey conducted since the advent of AMP has found that uptake of AMP among professional SEOs is still relatively low. The survey, carried out by SEO PowerSuite, looked at awareness and uptake of AMP among a pool of 385 SEO professionals in North America and Europe…

    Search Engine Watch- 8 readers -
  • Fluent: 8% of Americans Own an Apple Watch

    …. Fluent found that 79 percent of surveyed Apple Watch owners use their device for health and fitness monitoring, as well as to access notifications. Other popular uses include listening to music (75 percent of respondents), accessing email and chat services (66 percent), playing games (63 percent), making purchases with Apple Pay (61 percent…

    AllTwitter- 11 readers -
  • Infographic: 46% of Users Will Play Mobile Games While Watching March Madness

    … mobile games while watching the tournament, while 37 percent will browse sports apps. In addition, the survey showed 25 percent of users will browse social media apps, like Facebook and Twitter, while 27 percent will send text messages. In a blog post, Audrey Cueto, senior corporate marketing specialist at Opera Mediaworks, commented: For advertisers…

    AllFacebook- 12 readers -
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