Surveys And Feedback

  • How to Interpret Your Survey Data and Make Smart Business Decisions

    … When you conduct an online survey, it’s important to have a plan in place to interpret your results. After all, what good is collecting feedback from your customers if you’re not going to be able to use it? With so much going on, it can be difficult to find the time to sit down and review your results. But if you’re not taking the time…

    Constant Contactin How To's- 6 readers -
  • 5 Effective (and Cost Efficient) Ways to Reward Loyal Customers

    … for recruiting new customers You don’t have to give a huge bonus to make a positive impact and increase referrals. Try providing a small discount or some company swag to show your appreciation. Depending on how extensive your referral program is, you could create a more structured loyalty program to reward customers on an ongoing basis. Make sure…

    Constant Contactin EMail Content- 19 readers -
  • How to Decide What Types of Questions to Use in Your Surveys

    … enjoy the most about your visit today?” Or, you might inquire, “Why have you used our services in the past, but are no longer using them today?” Open-ended questions give your customers the opportunity to: Use their words to give you feedback Reveal the strength of their opinions Phrase their comments and feedback in a way that you did…

    Constant Contactin How To's- 6 readers -
  • 6 Critical Mistakes that Could Ruin Your Survey Results

    …? Make adjustments based on this feedback. 5. You make your surveys too long. It is always tempting to ask about everything that’s on your mind; however, your customers will appreciate if you keep the survey short (about 10-12 questions). If you are having trouble narrowing the scope of the survey, focus on just one or two business goals…

    Constant Contactin Social- 11 readers -
  • Getting Started with Toolkit

    … In this 25 minute presentation, we’ll introduce simple but effective marketing techniques for getting the most success from your efforts. Learn the art of creating and delivering campaigns that will get you measurable results. Come and familiarize yourself with the Constant Contact Toolkit as we take you step-by-step through the process…

    Constant Contactin Social EMail- 4 readers -
  • A Simple Approach to Conducting Customer Research

    … of your own? Conducting research and collecting feedback is a valuable exercise for small businesses who want to: Understand the causes of a problem Improve an experience, product, or service Assess customer needs and expectations Determine receptivity of new products or services You can conduct this research offline, through face-to-face…

    Constant Contactin EMail- 10 readers -
  • How to Use Customer Feedback to Improve Your Business

    … It has been said that customer feedback is one of the most valuable gifts a business can receive. Which is true, but sometimes collecting that feedback can be a challenge. Just ask, Scott Jangro and Damien Ambrose, founders of content marketing platform Shareist. Shareist participated in the pilot of the Constant Contact Small Business…

    Jason Fidler/ Constant Contact- 14 readers -
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