Suzanne Delzio

  • New Research Reveals Paid Social Media Effectiveness

    … Do you know where to spend your social media marketing dollars? Wondering what works for other businesses? In this article you’ll discover recent insights on the effectiveness of paid social media marketing. Discover insights revealed by new research on the effectiveness of paid social media marketing. #1: Majority of B2C Marketers Find…

    Social Media Examinerin Social- 13 readers -
  • Snapchat Gains Momentum: New Research

    … Are you adding Snapchat to your social media marketing? Wondering what Snapchat’s audience responds to? In this article you’ll discover recent insights on Snapchat and how marketers can use the platform to reach targeted audiences with ads and other content. Discover the latest insights on Snapchat and ways marketers can use it to reach…

    Social Media Examinerin Social- 16 readers -
  • Top Brands Rediscovering YouTube: New Research

    … Is video part of your marketing mix? Wondering if YouTube is still relevant? In the past year YouTube has enjoyed a sudden surge of interest from both advertisers and young consumers, largely fueled by mobile-device use. In this article you’ll discover recent findings on how brands, consumers and marketers are using YouTube today. Research…

    Social Media Examinerin Social YouTube- 15 readers -
  • Facebook and Twitter User Behavior Changes: New Research

    … of Facebook and Twitter as news sources give you more confidence to advertise there? Do you think your customers use these platforms to get news? Leave your comments and questions below. Tips for how marketers should respond to the latest changes in Twitter and Facebook user behavior. Tags: breaking news, current events, facebook research, social media research, social media user, social media user behavior, suzanne delzio, twitter research …

    Social Media Examinerin Social- 17 readers -
  • The Future of Google+, What New Research Reveals

    … and questions below. RyanHanley.com image, GlobalWebIndex.com image and Forbes.com image created with Placeit. Insights on the future of Google+. Tags: goggle+ audience, goggle+ users, google, google plus, google+ future, google+ research, suzanne delzio …

    Social Media Examinerin Google- 21 readers -
  • Small Businesses Struggle to Prove Facebook ROI: New Research

    … marketing. Discover new research on how small businesses struggle with Facebook ROI. #1: Most Small Businesses Don’t See a Return From Their Social Media Efforts In April 2015, small business directory Manta surveyed 540 small business owners for their insights on social media return on investment (ROI). Fifty-nine percent report that they did…

    Social Media Examinerin Social- 22 readers -
  • 12 Social Media Marketing Trends for Small Business

    … Curious about how other small businesses are using social media to get more sales? Wondering which platforms work best for small businesses? Social Media Examiner’s seventh annual Social Media Marketing Industry Report, a survey of 3,720 marketers, business owners and solopreneurs from the U.S. and overseas, reveals some trends gaining…

    Social Media Examinerin Social- 45 readers -
  • Social Media Marketing Trends Gaining Traction in 2015: New Research

    …. Image: Shutterstock. The same study found that approximately 31% of all traffic to the top 10 digital properties was mobile-only visitation. For example, Facebook is the number-three digital property, getting 207 million unique U.S. visitors. Google and Yahoo! are numbers one and two. In fact the authors of the comScore study relate…

    Social Media Examinerin Social- 33 readers -
  • Pinterest Set to Surge in 2016: New Research

    … you prefer to wait to see Pinterest’s potential before jumping in? Leave your comments and questions below. Shareaholic, Emarketer and Forrester website images created with Placeit. Tags: pinterest, pinterest audience, pinterest for business, pinterest marketing, pinterest research, suzanne delzio …

    Social Media Examinerin Social- 17 readers -
  • Research Shows Metrics Marketers Think Matter Most

    … How are you measuring social media in 2015? Do you know which metrics to watch? Research reveals that over the past four years, most marketers switched to measuring more intangible goals like brand awareness, message effectiveness and brand perception. In this article you’ll discover findings from studies to help you determine which metrics…

    Social Media Examinerin EMail- 16 readers -
  • New Social Media Research Shows What People Expect From Brands

    …, hearts and minds of their social media audiences—not details of their specific products or services. What do you think? Have you done research into your audience’s values and identity yet? Do your customers ever share about the products they buy on your social media channels? Do they expect you to answer their interactions quickly? Leave your comments or questions in the box below. Tweet Tags: consumer research, research, social media research, social networks research, suzanne delzio …

    Social Media Examinerin Social EMail- 22 readers -
  • Facebook to Overtake YouTube: 5 New Research Findings

    … Facebook! Key Takeaways The trend toward consumption of content through mobile devices hasn’t left Facebook behind. Facebook will keep creating more mobile-friendly features to stay competitive with the newest platforms that appear regularly. #4: Facebook First for Social Logins According to social registration tools creator Janrain’s Social…

    Social Media Examinerin Social- 16 readers -
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