Suzanne Delzio

  • New Research Reveals Paid Social Media Effectiveness

    … Do you know where to spend your social media marketing dollars? Wondering what works for other businesses? In this article you’ll discover recent insights on the effectiveness of paid social media marketing. Discover insights revealed by new research on the effectiveness of paid social media marketing. #1: Majority of B2C Marketers Find…

    Social Media Examinerin Social- 17 readers -
  • Snapchat Gains Momentum: New Research

    … Are you adding Snapchat to your social media marketing? Wondering what Snapchat’s audience responds to? In this article you’ll discover recent insights on Snapchat and how marketers can use the platform to reach targeted audiences with ads and other content. Discover the latest insights on Snapchat and ways marketers can use it to reach…

    Social Media Examinerin Social- 17 readers -
  • Top Brands Rediscovering YouTube: New Research

    …? Does the new surge in viewer time and increased brand spend on the channel motivate you to create a YouTube video ad? Please leave your comments and questions below. Vertical YouTube video image created with Placeit. Research that shows how and why top brands are rediscovering YouTube. Tags: research, suzanne delzio, you tube research, youtube, youtube ad revenue, youtube audience, youtube content, youtube tactic, youtube video marketing …

    Social Media Examinerin Social YouTube- 16 readers -
  • Facebook and Twitter User Behavior Changes: New Research

    … of Facebook and Twitter as news sources give you more confidence to advertise there? Do you think your customers use these platforms to get news? Leave your comments and questions below. Tips for how marketers should respond to the latest changes in Twitter and Facebook user behavior. Tags: breaking news, current events, facebook research, social media research, social media user, social media user behavior, suzanne delzio, twitter research …

    Social Media Examinerin Social- 21 readers -
  • The Future of Google+, What New Research Reveals

    … and questions below. RyanHanley.com image, GlobalWebIndex.com image and Forbes.com image created with Placeit. Insights on the future of Google+. Tags: goggle+ audience, goggle+ users, google, google plus, google+ future, google+ research, suzanne delzio …

    Social Media Examinerin Google- 21 readers -
  • Small Businesses Struggle to Prove Facebook ROI: New Research

    … marketing. Discover new research on how small businesses struggle with Facebook ROI. #1: Most Small Businesses Don’t See a Return From Their Social Media Efforts In April 2015, small business directory Manta surveyed 540 small business owners for their insights on social media return on investment (ROI). Fifty-nine percent report that they did…

    Social Media Examinerin Social- 22 readers -
  • Social Media Marketing Trends Gaining Traction in 2015: New Research

    … Do you track social media marketing trends? Are you wondering whether predictions for 2015 are proving true? In this article you’ll discover findings from recent studies to help you gauge whether your social media marketing choices are on track. Discover new research on social media marketing trends. #1: Sales Through Social Media…

    Social Media Examinerin Social- 33 readers -
  • Pinterest Set to Surge in 2016: New Research

    … you prefer to wait to see Pinterest’s potential before jumping in? Leave your comments and questions below. Shareaholic, Emarketer and Forrester website images created with Placeit. Tags: pinterest, pinterest audience, pinterest for business, pinterest marketing, pinterest research, suzanne delzio …

    Social Media Examinerin Social- 18 readers -
  • Research Shows Metrics Marketers Think Matter Most

    … are confident that changes in reach, audience numbers and interactions are the concrete metrics that measure brand awareness. What do you think? Does your company set objective goals for measuring brand awareness? What metrics do you use? Are you being asked to prove return on investment in dollar amounts? Leave your comments and questions in the box below. Tweet Tags: marketing research, measuring social media, social media metric, social media research, suzanne delzio …

    Social Media Examinerin EMail- 18 readers -
  • New Social Media Research Shows What People Expect From Brands

    …, hearts and minds of their social media audiences—not details of their specific products or services. What do you think? Have you done research into your audience’s values and identity yet? Do your customers ever share about the products they buy on your social media channels? Do they expect you to answer their interactions quickly? Leave your comments or questions in the box below. Tweet Tags: consumer research, research, social media research, social networks research, suzanne delzio …

    Social Media Examinerin Social EMail- 23 readers -
  • Facebook to Overtake YouTube: 5 New Research Findings

    … straight to websites. Its closest competitor, Pinterest, made up just 5.52% of social media referrals. Shareaholic tracked the eight most popular social media networks. The chart below puts Facebook’s dominance into relief in one glance. Pinterest, Twitter, Tumblr, StumbleUpon, Reddit and YouTube all sent FEWER visitors to websites in Q3 than…

    Social Media Examinerin Social- 17 readers -
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