Suzanne Delzio

  • New Research Reveals Paid Social Media Effectiveness

    … Do you know where to spend your social media marketing dollars? Wondering what works for other businesses? In this article you’ll discover recent insights on the effectiveness of paid social media marketing. Discover insights revealed by new research on the effectiveness of paid social media marketing. #1: Majority of B2C Marketers Find…

    Social Media Examinerin Social- 19 readers -
  • Snapchat Gains Momentum: New Research

    … Are you adding Snapchat to your social media marketing? Wondering what Snapchat’s audience responds to? In this article you’ll discover recent insights on Snapchat and how marketers can use the platform to reach targeted audiences with ads and other content. Discover the latest insights on Snapchat and ways marketers can use it to reach…

    Social Media Examinerin Social- 18 readers -
  • Top Brands Rediscovering YouTube: New Research

    …? Does the new surge in viewer time and increased brand spend on the channel motivate you to create a YouTube video ad? Please leave your comments and questions below. Vertical YouTube video image created with Placeit. Research that shows how and why top brands are rediscovering YouTube. Tags: research, suzanne delzio, you tube research, youtube, youtube ad revenue, youtube audience, youtube content, youtube tactic, youtube video marketing …

    Social Media Examinerin Social YouTube- 17 readers -
  • Facebook and Twitter User Behavior Changes: New Research

    … for Instagram, but baby boomers, Gen Xers and mature holdouts finally claimed their profiles. Brands should align their marketing content with current events to engage users. #2: Twitter Is the Go-to Platform for Breaking News The Pew Research Center image at the beginning of this article reveals another interesting fact: Even though most Twitter users…

    Social Media Examinerin Social- 26 readers -
  • The Future of Google+, What New Research Reveals

    … and questions below. RyanHanley.com image, GlobalWebIndex.com image and Forbes.com image created with Placeit. Insights on the future of Google+. Tags: goggle+ audience, goggle+ users, google, google plus, google+ future, google+ research, suzanne delzio …

    Social Media Examinerin Google- 21 readers -
  • Small Businesses Struggle to Prove Facebook ROI: New Research

    … marketing despite a lack of concrete ROI? Have you discovered a way to measure Facebook ROI? Leave your comments and questions below. BrightLocal and WSJ screenshot images created with Placeit. Research on how small businesses struggle with Facebook ROI. Tags: facebook research, facebook roi tracking, roi, small business, social media research, social media roi, social media study, suzanne delzio …

    Social Media Examinerin Social- 23 readers -
  • 12 Social Media Marketing Trends for Small Business

    … research article brings attention to two important studies that may indicate social sales rising overall as well. Internet Retailer’s “2015 Social Media 500″ reviewed 500 leading merchants’ use of social media. In 2014 social commerce sales of just those 500 companies rose to $3.3 billion from $2.62 billion in 2013, an increase of 25%. Leading…

    Social Media Examinerin Social- 49 readers -
  • Social Media Marketing Trends Gaining Traction in 2015: New Research

    …! What do you think? Did you see these trends coming? What surprises you? Will you explore podcasting or how your company can use Facebook and other channel buy buttons? Leave your comments and questions below. Statista and Pew study images created with Placeit. Tags: complexe sale, facebook mobile, mobile marketing, social media research, social media roi, social media trend, social on mobile, social selling, suzanne delzio …

    Social Media Examinerin Social- 35 readers -
  • Pinterest Set to Surge in 2016: New Research

    … Is Pinterest part of your social marketing mix? Are your customers on Pinterest? Research reveals that there are 47 million people using Pinterest and the audience is expected to grow. In this article you’ll discover the most recent insights from industry experts on Pinterest’s potential as a marketing platform. Discover how recent…

    Social Media Examinerin Social- 20 readers -
  • Research Shows Metrics Marketers Think Matter Most

    … will double by 2021). Popularity contests do not necessarily pad the bottom line. Forrester encourages marketers to put more energy into email marketing where measuring customer lifetime value and customer loyalty is far more clear and conclusive. Customer Lifetime Value is a clear and conclusive metric. Image: Shutterstock. Key Takeaway…

    Social Media Examinerin EMail- 19 readers -
  • New Social Media Research Shows What People Expect From Brands

    …. Check out new research to find out what customers want from brands on social media. #1: You Better Be on Facebook! Inbound marketing leader HubSpot asked 569 customers what social media presence they expect of any brand. In The Social Lifecycle: Consumer Insights to Improve Your Business, consumers report they expect brands to be active on at least…

    Social Media Examinerin Social EMail- 25 readers -
  • Facebook to Overtake YouTube: 5 New Research Findings

    … to convince a client or supervisor that Facebook, the 10-year-old “grandpa” of social media, can increase brand awareness, visibility, conversion and even email marketing return on investment well into 2015? Leave your comments or questions in the box below! Tweet Tags: facebook research, marketing research, research, social media marketing research, social media research, suzanne delzio …

    Social Media Examinerin Social- 22 readers -
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