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  • Pay-Per-Call’s Role in Improving Marketing ROI

    … be returning for those categories,” says Rob Deming, vice president of product management, Soleo Communications. With mobile phone penetration pegged to reach 70% this year — with nearly two-fifths of those users on smartphones — pay-per-call demand is poised to increase. Recent research shows that $64.6 billion is spent annually across media on local ads…

    Donna M. Airoldi/ Street Fightin Google- 11 readers -
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