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  • Pay-Per-Call’s Role in Improving Marketing ROI

    … not return an ad for a plumber in Queens, even if both services list an address of “New York, N.Y.” The categorization comes in part from the business, but very often gets passed along to Soleo by ad partners. “The most effective pay-per-call campaigns are those where our ad partners share their category terms and identify what type of ad they’ll…

    Donna M. Airoldi/ Street Fightin Google- 16 readers -
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