Swot Analysis

A SWOT analysis (alternatively SWOT matrix) is a structured planning method used to evaluate the strengths, weaknesses, opportunities, and threats involved in a project or in a business venture. A SWOT analysis can be carried out for a product, place, industry or person. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective. The technique is credited to Albert Humphrey, who led a convention at the Stanford Research Institute (now SRI International) in the 1960s and 1970s using data from Fortune 500 companies.
Posts about Swot Analysis
  • Cut Throat PPC: A Guide To Competitive Analysis

    … 2 Takeaways Keywords Your Client Competitor 1 Competitor 2 Takeaways You get the idea. Another approach would be to complete a SWOT analysis for each competitor. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. Once you come up with a list of all of the above categories for both your client and the competitor, then you can…

    Rachael Law/ PPC Heroin Paid Search Google- 10 readers -
  • How To Turn Pro Before Launching Your Website

    … also important to be interested in your niche as you will be spending most of your time serving these people – you want to feel inspired! For example, I’m familiar with accountants, real estate agents, financial planners and creatives. I could start a business in any of these niches because of my existing knowledge and contacts in the industry…

    Firepole Marketing Blogin Social Google How To's YouTube- 19 readers -
Get the top posts daily into your mailbox!