Sysomos

Sysomos Inc. is a Toronto-based social media analytics company.The company uses content of social media sites including blogs, forums and Twitter to create a real-time picture on how products, people, and brands are covered in those media sites. It is designed to analyze conversations, themes and identify key influencers.Company's flagship product, Media Analysis Platform (MAP), mines and analyzes content from social media or user-generated content.The company also offers Sysomos Heartbeat which provides social media monitoring and engagement capabilities to communication professionals, brand managers and customer support groups.
Posts about Sysomos
  • Sounds of progress: The future of social listening

    … by David Berkowitz, chief strategy officer, Sysomos Social listening has evolved tremendously over the past decade — and the next couple of years seem poised to present even more massive technological breakthroughs in the industry. In particular, marketers should keep an eye on these three areas — visual search, artificial intelligence…

    Digiday- 19 readers -
  • How Intel harnesses social listening during a crisis

    … By David Berkowitz, chief strategy officer, Sysomos When a crisis hits, how can you weather it? Rick Reed, a social media program manager and media psychology PhD at Intel Corp, has experienced his fair share of surprises — including a few that would test the mettle of any marketer or enterprise. However, when digital disaster strikes, Reed…

    Digiday- 20 readers -
  • Why social listening isn’t just for marketers anymore

    … by David Berkowitz, chief strategy officer, Sysomos It’s time for social listening to escape the confines of marketing departments. While the responsibility for managing social listening should lie with marketing or research managers, the applications for it are increasingly broad. Here are some of the questions social searching and listening…

    Digiday- 16 readers -