• While We’re Going After Fake News, How About Ad Scams, Too?

    …. The Wild West of scam ads New examples of scam ads on Facebook pop up all the time. Most recently, BuzzFeed discovered that a Chinese conglomerate advertised dresses at too-good-to-be-true prices. Consumers who purchased them found that the cheap apparel looked nothing like what was advertised. It’s hard to say how prevalent such examples…

    AllTwitterin Social Facebook How To's- 33 readers -
  • How Did RevContent Beat Taboola?

    … households. Since their acquisition of the largest content recommendation network in Europe, the international growth has exploded. Branded publishers and advertisers alike love working with their team: “In tests, Revcontent tripled the returns we were getting from Taboola.” – Etienne Uzac, CEO, Newsweek “In a true partnership based on shared…

    Pace Lattin/ Performance Marketing Insiderin How To's- 19 readers -
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