• The Difference Between Strategy and Tactics

      Across industries and disciplines, people at various levels of their profession are seen to struggle with the difference between strategy and tactics. The distinction is as important for marketers a ...

      SEOgadget- 3 readers -
  • 4 Ways to Beat the Instagram Algorithm

    … Does Instagram’s algorithm have you worried? Are you looking for proven tactics to increase your visibility in the Instagram news feed? In this article, you’ll discover how four of the most successful companies on Instagram are responding to the algorithm change, and how your business can do the same. Discover four ways to beat…

    Social Media Examiner- 10 readers -
  • 7 Ways to Improve Your LinkedIn Company Page

    … Do you want more exposure for your business on LinkedIn? Are you using your LinkedIn company page to its fullest potential? LinkedIn company pages let you provide value to your audience while giving them the chance to engage with your business, effectively establishing your credibility as a trusted resource. In this article you’ll discover…

    Viveka Von Rosen/ Social Media Examiner- 10 readers -
  • Prioritize, Focus and Be Patient for Business and Life Success

    … or business could it be that you need to better prioritize your time? Maybe you need to better focus on the right things that are going to help you move forward in the right direction? Could it also be you are struggling with patience? Are you struggling with an addiction to Random Acts of Marketing that may bring a short term false sense of success…

    Pam Marketing Nut- 15 readers -
  • A Practical Guide to B2B Marketing with Attitude

    … the nuances of copywriting. Influencer Relations, Press Releases & Industry Awards Media and influencer relations are really hot content promotion tactics these days. It’s clear she has lots of experience putting together and executing these types of campaigns. Prior to reading her book, I had no idea how helpful conference websites could…

    Chad Pollitt/ Relevancein Content- 16 readers -
  • Tactics for Promoting Content Across Regions

    … be the best way to go in China. For new markets, you need to experiment with different promotional tactics to determine an optimal mix of marketing channels. Regardless of the promotional tactics, global content marketing promotion needs collaboration between the headquarters and the local teams or, for smaller companies, coordination with local…

    Pam Didner/ Relevancein SEO Content- 7 readers -
  • 10 Tips to Leave the Social Business Doggy Paddle in the Dust in 2015!

    … Do you ever feel like you want to jump in the fast lane of business and life but something is holding you back? Does it feel like you are stuck in the slow lane doing the doggy paddle? Many business leaders and marketers deep down inside are afraid of success. Because of fear they often stick to status quo as they are more comfortable there…

    Pam Marketing Nutin Social- 17 readers -
  • Why I Said No to a $1500 Influencer Marketing Gig

    … What do you and your brand stand for? What are your morals? What ethics are you building your business and life upon? How solid of foundation are you standing on? When if ever will you trade in your ethics, integrity and morals for a few bucks? How are you building trust with your online communities, customers, partners and friends? Chances…

    Pam Marketing Nutin Social- 10 readers -
  • Why Your Social Media Is Failing

    … where applicable. This includes mining your older content gems. As these 5 facts prove you need to do more than be present on social media to reap measurable results. To put a social media spin on President Kennedy’s famous words: “Don’t ask what social media can do for you, Ask what you can do for social media.” 10 Tactics to incorporate…

    Heidi Cohen/ Heidi Cohenin Social- 10 readers -
  • Stop The Excuses – Kick Obstacles to the Curb!

    …, obstacles and roadblocks. They often wind up settling for status quo and forget why they started the journey in the first place. The key is to not let the challenges, obstacles and roadblocks stop you from success. Don’t let them put you into a cycle of making up excuses that stop you in your tracks. It’s time you crack the nuts that are holding you…

    Pam Marketing Nutin EMail- 15 readers -
  • Content Strategy Simplified: the G.O.S.T. Model

    … of objectives, strategies and tactics. When you set a lofty goal like climbing to the top of a mountain (or, say, increasing your lead-nurturing list by 100%) it’s daunting to think about how to track and manage your daily activities in a way that guarantees you’re actually moving the needle toward the goal. Luckily, there’s a framework to help…

    Danielle Look/ Relevancein Content- 21 readers -
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