Tag Manager

  • Friday Catch-Up: Saddling Up For Mobilegeddon

    …Can you actually believe we’ve made it through! The terribly and tediously long work week is almost over and we can see the bright neon lights flashing ‘WEEKEND’ right at the end of the long, dark tunnel. Just keep walking, … Continue reading → (Read more...) The post Friday Catch-Up: Saddling Up For Mobilegeddon appeared first on - Promodo Blog…

    Lena Ruchko/ Promodo Blog -
  • 8 Reasons To Start Using Tag Management, If You Haven’t Already

    … At this point in the history of digital marketing, I think it's safe to say that — for better or worse — tags are required table stakes of digital measurement. Your analytics solution, your search marketing platforms, your UX tools, your testing platform, your voice of customer solution, your bidding platforms, your retargeting strategies…

    David Booth/ Marketing Land- 15 readers -
  • Using A Google Tag Manager Listener To Get Your Real Bounce Rate

    … seconds or longer therefore won't count toward your bounce rate. However, this solution uses calls for a version of Google Analytics that predates Universal Analytics. Since our Conversion Scientist blog uses the new Universal Analytics and Google Tag Manager, the calls that Aris uses in his solution won't work for us. Google Tag Manager (GTM…

    Brian Massey/ Marketing Landin Google- 8 readers -