Talk Radio

Talk radio is a radio format containing discussion about topical issues. Most shows are regularly hosted by a single individual, and often feature interviews with a number of different guests. Talk radio typically includes an element of listener participation, usually by broadcasting live conversations between the host and listeners who "call in" (usually via telephone) to the show. Listener contributions are usually screened by a show's producer(s) in order to maximize audience interest and, in the case of commercial talk radio, attract advertisers.
Posts about Talk Radio
  • From skivvies to gluttony: Your guide to the Super Bowl sideshows

    … that that was the impetus to turn the Lingerie Football League into a season-long event that is now the “most widely distributed women’s sport on television.” The league charges between $1.8 million and $3 million for ad buys, he said. Wing Bowl This annual Philadelphia eating contest doesn’t get much TV time, but considering that 20,000 people come…

    Shareen Pathak/ Digiday- 14 readers -
  • Best Practice Pros: How The NFL Scores Big In Email

    … with a void of action. Fans can keep in touch with league developments via talk radio and cable sports during the week, but the question for teams is, how can you reach fans directly when there’s a lull in the action? Turns out that email has provided the NFL with what may be the perfect conduit for giving every fan what they want. It took…

    Steve Dille/ Marketing Landin EMail How To's- 13 readers -
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