Tapinto

  • TAPinto Grows to 57 News Franchises, Eyes National Reach

    … keeping the site truly local for their community and building a profitable business opportunity for the right candidates. Our model is scalable and sustainable. Tom Grubisich (@TomGrubisich) writes “The New News” column for Street Fight. He is editorial director of hyperlocal news network Local America, and is also working on a book about the history, present, and future of Charleston, S.C. …

    Tom Grubisich/ Street Fight- 4 readers -
  • Franchises Make Scale Profitable for TAPinto.net’s Three-State Network

    …: TAPinto.net is a network of independently owned and operated online local newspapers. Each franchisee is responsible for its own original reporting but can also take advantage of our network of sites to publish original content from the other sites in our network. In many instances, our model creates a larger scale than even what the so-called large…

    Tom Grubisich/ Street Fight- 9 readers -
  • Will 2015 Be Breakthrough Year for Community News?

    … at more than 70% of our addressable audience); introduce additional digital products (e-mails, audience extension, etc.) to existing advertisers; enhance our content by adding features, improving technology and increasing community participation; and sell more effectively and efficiently, thanks to technology and experience. Mike Shapiro, founder…

    Tom Grubisich/ Street Fightin Display Mobile- 18 readers -
  • Mike Shapiro’s TAP Gets New Branding and Network Strategy

    …) and CEO Mike Shapiro. A former litigation attorney, Shapiro explains the changes, and what’s coming next. What’s TAPinto.net all about that’s new and significant? During the summer, we re-branded The Alternative Press as TAPinto. We began as the alternative to the hard-copy local paper. However, we are now the primary news source for residents in our…

    Tom Grubisich/ Street Fightin Social- 7 readers -
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