Tarmo Pihl

  • Why the Marriage of Social Media and Broadcast Is Critical to Television

    … for both younger and senior users. Social TV has been there, it was hyped and it failed. But gradually, we see social elements coming back in more subtle forms and increasing the content viewing experience. This is where Twitter has seen a potential for extra value added, this is where Sentab is seeing a fantastic market opportunity and this is where we see likely new initiatives in the nearest future. Tarmo Pihl is the CEO of Sentab. Image courtesy of Shutterstock. …

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