Techsmith

TechSmith Corporation is a software company developing screencasting tools, including screen capture, recording and editing software, for Microsoft Windows and Mac OS such as Camtasia and Snagit. The company provides software for office professionals worldwide through corporations, educational institutions, government agencies and small businesses. The company was founded in Okemos, Michigan in 1987 by William Hamilton. In 1990 they created Snagit, their most popular and best-selling product.From their main corporate offices within Okemos, Michigan, and Tokyo, Japan; they run and operate all products including Snagit, Camtasia, Jing, Screencast.
Posts about Techsmith
  • Videos Are Coming to the App Store: Tips for Marketers and Developers

    … arbitrary canvas dimensions. Another option is TechSmith AppShow (currently in beta), which is purpose-built for mobile device recording and intended to help developers and novice video creators produce a quality app demo. A few important details for production: For a universal app, you can upload one video for iPhone and one for iPadVideo must show…

    ReelSEOin Google YouTube- 8 readers -
  • 5 Lessons All Small Brands Can Learn About Video Marketing

    … to grow and find success. 5. Get a Better Strategy, No More Dump and Run As I sat in sessions, I realized that we were hitting a lot of points I need to hear or am already doing. We optimize titles, add descriptions and tags, create custom thumbnails, and add an interactive annotation. That's all good stuff that needs to be continued, but what I…

    ReelSEO- 17 readers -
  • Use SnagIt + Screencast.com As A Free Temporary Image Host

    … SnagIt + Screencast.com A Winning Solution One of the things we do most often in social marketing is share images with others… 1. A quick screenshot to demonstrate an idea or example 2. A quick tutorial screenshot that teaches something 3. An image in an email that does not need to be persistent for years Whether you need the image on a nice…

    Kim Castleberry/ Just Ask Kim- 19 readers -
  • How TechSmith Optimizes YouTube Custom Thumbnails For Viewers

    … of the cumulative building that's essential. TechSmith had over 450 videos before we got really serious about optimizing YouTube custom thumbnails. We were of course creating thumbnails, trying to follow the YouTube playbook, but it was mostly an after thought. We have 3 full-time team members creating and uploading on a regular basis, which end…

    ReelSEOin Social SEO- 9 readers -
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