TechSmith Corporation is a software company developing screencasting tools, including screen capture, recording and editing software, for Microsoft Windows and Mac OS such as Camtasia and Snagit. The company provides software for office professionals worldwide through corporations, educational institutions, government agencies and small businesses. The company was founded in Okemos, Michigan in 1987 by William Hamilton. In 1990 they created Snagit, their most popular and best-selling product.From their main corporate offices within Okemos, Michigan, and Tokyo, Japan; they run and operate all products including Snagit, Camtasia, Jing, Screencast.
Posts about Techsmith
  • Videos Are Coming to the App Store: Tips for Marketers and Developers

    …)Don't include any camera video or animated fingers Video Production Tips for App Store Video Trailers To enable the creation of app preview videos, Apple has updated QuickTime Player to do mobile device capture. Use a lightning cable to connect a mobile device running iOS 8 to a Mac running Yosemite, then fire up QuickTime, select New Movie Recording…

    ReelSEOin Google YouTube- 7 readers -
  • 5 Lessons All Small Brands Can Learn About Video Marketing

    … TechSmith is a pretty small business (around 300 employees), and we develop software. You probably haven't heard of the company, but you may have heard of Snagit and Camtasia, both products we make. We're not an agency or a YouTube Creator, but a brand. Compared to Mountain Dew, Oracle, Dove, Geico, or to a lot of companies highlighted…

    ReelSEO- 13 readers -
  • Use SnagIt + As A Free Temporary Image Host

    … SnagIt + A Winning Solution One of the things we do most often in social marketing is share images with others… 1. A quick screenshot to demonstrate an idea or example 2. A quick tutorial screenshot that teaches something 3. An image in an email that does not need to be persistent for years Whether you need the image on a nice…

    Kim Castleberry/ Just Ask Kim- 18 readers -
  • How TechSmith Optimizes YouTube Custom Thumbnails For Viewers

    … of the cumulative building that's essential. TechSmith had over 450 videos before we got really serious about optimizing YouTube custom thumbnails. We were of course creating thumbnails, trying to follow the YouTube playbook, but it was mostly an after thought. We have 3 full-time team members creating and uploading on a regular basis, which end…

    ReelSEOin Social SEO- 9 readers -
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