Telenav

Telenav, Inc. (NASDAQ: TNAV) is a wireless location-based services company that provides services including global positioning system (GPS) navigation, local search, automotive navigation solutions, mobile advertising, enterprise mobility and workflow automation. The company’s headquarters are located in Sunnyvale, California in the United States with additional offices in the U.S., China, and Brazil.
Posts about Telenav
  • Could the Mobile Ad Industry Spin off a Data Business?

    …, dramatically expanding the reach of consumer location data. Meanwhile, the number of publishers passing along ad requests to programmatic buying exchanges, which serve as the mine through which these companies extract most of their consumer data, has grown considerably. Brett Kohn, vice president of marketing at Thinknear, a San Francisco-based mobile…

    Steven Jacobs/ Street Fightin Mobile- 13 readers -
  • Is Location More Than a Feature in Mobile Advertising?

    … shop, where they hang out, where they live, demographics. That allows very interesting audience metrics to pop up, to target. Location is intrinsic to the targeting. It’s in the cake mix; it’s not just the targeting. Christian De Gennaro, VP of channel partnerships at Thinknear by Telenav, has experienced people asking for location-specific…

    Noah Davis/ Street Fightin Mobile- 16 readers -
  • Exit Interview: Thinknear Founder Eli Portnoy Leaves Telenav

    … that no one thought we’re going to pan out. Everyone thought there would be a scale issue. They thought it was so far afield from how advertisers were thinking about things that they wouldn’t be using it widely. Looking back, those things really did happen. Pretty much every brand at this point has, or is trying to, deploy a location-based advertising…

    Steven Jacobs/ Street Fightin Mobile Google- 13 readers -
  • Nokia’s Here Maps Come To Android Phones (Sort Of)

    … for international travelers who want to save on data or who don’t have international data plans or local SIM cards. Skobbler (owned by Telenav) and others have similar capabilities. Google Maps allows for discrete areas to be downloaded but not entire countries. As suggested above I’m quite skeptical of the outlook for Here Maps on Android, given how much…

    Greg Sterling/ Search Engine Landin SEO- 11 readers -
  • Report: Mobile Location-Based Ads Improve Targeting, Engagement, Creative

    … Report: Mobile Location-Based Ads Improve Targeting, Engagement, Creative September 30, 2014 - Posted by Dex Media Contributor to News An emerging report by Thinknear/Telenav indicates that mobile, location-based advertising helps marketers to improve targeting, engagement, and creative. Of course, this is all based on using accurate data…

    Dex Media- 8 readers -
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