Television

  • Carpool Karaoke: From Snackable Content to Viral Phenomenon

    … and the Beast’ is a Disney movie that plays to both the 13-17 demographic and Millennials who are nostalgic for the animated classic from the early 1990s. So combining the movie elements with a video type that’s been proven to work online is a surefire way to fin success with ‘The Late Late Show’s’ social media audience. James Corden: Key to Engagement…

    ReelSEOin Social Content YouTube- 16 readers -
  • The BBC at #NewFronts2017: Combating ‘Fake News’ With ‘Slow News’

    … I had a seat in the front row of the BBC’s 2017 NewFronts presentation, and as expected, BBC.com talked about how news organizations like the BBC can play an integral role in combating fake news. But, one of its strategies and tactics was totally unexpected: The BBC calls it, “slow news.” Now, before anyone jumps to the wrong conclusion…

    Greg Jarboe/ ReelSEOin Social- 30 readers -
  • CNN: Billions of Online Video Views Means it’s More Than Just a Cable News Network

    … to be – the most trusted source for news and information.” Yes, the CNN umbrella includes nine cable and satellite television networks, but it also includes the CNN Digital Network, which is the top network of news Web sites in the United States. So, maybe it’s time for myopic media critics to refocus on the bigger picture. If they did, then they might see…

    Greg Jarboe/ ReelSEO- 27 readers -
  • The Super Bowl Is Boring

    …-second commercial may be a worthwhile investment not just because of the large audience, but due to the inherent nature of Super Bowl Sunday. The day itself has become so commercialized that users are actually looking forward to, and eagerly searching for, awesome ads. This is where small, underdog brands can thrive. Between preparations, gameplay…

    AllFacebookin Social Google Facebook Twitter- 33 readers -
  • Twitter and TV Superfans (Study)

    … the conversation and convert potential or casual fans to superfans by giving them additional content and fueling the conversation on Twitter. Find and target superfans directly to amplify the spread of your marketing message. Their sharing behaviors mean your tweets travel further. Media and entertainment brands can tap into the influence network…

    David Cohen/ AllTwitterin Social Twitter- 40 readers -
  • Millennial Lead: A New Breed of Video Marketing

    … The world is transitioning at hyperspeed into a mobile-dominated era by digitally native millennials who hold the largest share of consumer voice and the largest buying power of any generation. The pace of technological innovation presents a mind-boggling set of qualitative and quantitative challenges for marketers. Technology has driven obvious…

    Inside Facebookin Affiliate- 29 readers -
  • Sony Entertainment CEO Michael Lynton Named Snap Inc. Chairman

    … Snapchat parent Snap Inc. reached into the Hollywood ranks to name a full-time chairman. Kim Masters of The Hollywood Reporter reported that Sony Entertainment CEO Michael Lynton will leave the film, television and music giant in six months to become chairman at Snap Inc. When Sony was victimized by a major hacking attack in November 2014…

    David Cohen/ AllFacebook- 28 readers -
  • E! News Snapchat Discover Series The Rundown Going Biweekly

    … By David Cohen on Jan. 13, 2017 - 11:55 AM E! News is doubling down on The Rundown, announcing that the Snapchat Discover-exclusive series it debuted last September will go biweekly starting next month. E! News told Sahil Patel of Digiday that viewership for The Rundown on Snapchat has soared 82 percent since its debut, with 75 percent…

    David Cohen/ AllFacebookin Facebook- 23 readers -
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