Teradata

Teradata Corporation is an American computer company that sells analytic data platforms, applications and related services. Its products are meant to consolidate data from different sources and make the data available for analysis. Formerly a division of NCR Corporation, Teradata was incorporated in 1979 and separated from NCR in October 2007. Michael Koehler became president and CEO of Teradata after its 2007 spin off from NCR. Teradata's headquarters is located in Miamisburg, Ohio.
Posts about Teradata
  • Facebook Celebrates Successful Year in Open Source

    …: React: 33K React Native: 24K Pop: 13.5K HHVM: 13K js: 10K Abernathy looked ahead to 2016: Now, with more than 330 total repos, we value contributions from our community more than ever to help us collaborate on solutions for common challenges. We had more than 2,500 external contributors this year, up from 1,000 in 2014. A special shoutout goes…

    Justin Lafferty/ AllTwitterin Social Facebook- 11 readers -
  • How to Get a Bigger Content Budget in 2015

    …-suite to back content marketing by demonstrating results,” says Rebecca Lieb, digital advertising and media analyst for the Altimeter Group. “For many, the goal is not to shoot too high, at least not initially.” Lieb recommends pitching small pilot programs to increase leads or creating content that will ultimately cut customer service costs…

    Celine Roque/ The Content Strategistin Content How To's- 32 readers -
  • Roundup: 11 B2B Marketing Reports and One Killer Infographic

    … the information necessary to plan and implement a more effective lead generation effort. Circle research: B2B Market Segmentation – This report from UK based Circle research outlines approaches to B2B customer segmentation and how to implement a segmentation model. LinkedIn: The 2014 Professional Content Consumption Report – Understanding how business…

    Lee Odden/ TopRank®in Social Mobile- 19 readers -
  • Marketing Technology Investments in 2015 Expected to Center on Customers and Improving Systems Integration

    … how well they would integrate with existing technologies. Upgrades in data security and privacy were also factors in spending decisions, with 45 percent citing this as a key area of concern and improvement. References: Econsultancy. “Enterprise Priorities in Digital Marketing,” July 2014. eMarketer. “Why Marketing Tech Investments Will Change in 2015,” October 23, 2014. Ratcliff, Christopher. “Three Key Insights from our new Enterprise Priorities in Digital Marketing,” October 01, 2014. …

    Jim Shannon/ Dex Media- 7 readers -
  • Enterprises' Top Digital Marketing Priorities for 2015

    … Some 69% of senior marketers at enterprise companies anticipate an increase in digital spend beyond inflation in 2015, and only 6% foresee a decrease, according to a recent report from Teradata and Econsultancy. On the other hand, only 48% expect increases beyond inflation in traditional marketing budgets in 2015, and 29% who expect…

    MarketingProfsin SEO Google Twitter YouTube- 24 readers -
  • Nine internet marketing stats we've seen this week

    … to reach adoption rates of 54% programmatic and 43% programmatic respectively by 2018. Marketing technology Econsultancy's new Enterprise Priorities in Digital Marketing report in association with Teradata, asked 402 senior marketers from global enterprises about their plans. This is what they revealed about future technology investment... Derek…

    Ben Davis/ Econsultancyin Display Google Facebook Twitter- 13 readers -
  • Digital Marketing Trends To Watch Webcast

    … Marketing Institute, and Sean Shoffstall, Vice President of Innovation and Strategy of Teradata Interactive will lead the discussion on new digital trends emerging in data-driven marketing and how to optimally reach your customers with relevant messaging. The webcast will dive into how digital marketers are collaborating with industry peers, which…

    Sarah Burns/ BoostBlog- 18 readers -
  • How Three Brands Won Big with Content Promotion

    … Hoodie Ever Made This San Francisco-based apparel startup operates entirely in the U.S. and offers what Farhad Manjoo of Slate calls “The Greatest Hoodie Ever Made.” American Giant’s CEO proclaims that its products are built to last a lifetime. They even have a former Apple industrial designer to help fashion these highly sought after products…

    Chad Pollitt/ Relevancein SEO Content Google How To's- 14 readers -
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