Testimonials

  • Turn your online customer into a brand ambassador

    … Right after an online purchase by a customer, an important marketing opportunity arises. At that moment, someone chose to buy a product on your website. Seize that moment! In this article, we’ll go over a number of things you can do to turn these online customers into brand ambassadors. Want to optimize your WooCommerce shop for local shopping…

    Michiel Heijmans/ Yoastin Social- 11 readers -
  • How to Use Customer Testimonials in Your Email Marketing

    … Customer testimonials are one of the most powerful tools that email marketers have in their conversion arsenal. Why? Because they work. And they work because they function as social proof – an extremely powerful motivator of consumer action. According to Syed Balkhi, the co-founder of OptinMonster, social proof is “a psychological phenomenon…

    Movable Ink Blog- 13 readers -
  • What is Growth Hacking? Here are 15 Examples

    … or segmented to them? Are they already a customer? Are they returning? Are they clicking on a referral link? If you can tailor the experience based on who they are, you can drive better conversion activity. Cart Abandonment Notifications – This is just a huge tactic that every ecommerce platform must have. It’s an opportunity to pursuade someone…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • Affiliate Marketing and CAN-SPAM Compliance

    … of unsubscribing. Bloggers and small business people seem to do this quite a bit, thinking that anyone they meet that they can solicit. However, they could be paying a steep fine if they don’t stop violating regulations. Read What is the CAN-SPAM Act? And even if the sender is compliant per CAN-SPAM, they still most disclose the financial relationship…

    Douglas Karr/ Marketing Technology Blogin Affiliate- 10 readers -
  • 7 ways to increase sales by creating trust

    … The key to converting a visitor into a client is the creation of trust. Your product can be the greatest thing on earth or the dullest office supply ever, both can be sold online when your visitor knows you are the best supplier for that product or service. We often advise on how to gain trust in our website reviews, and I’ve compiled a list…

    Michiel Heijmans/ Yoast- 10 readers -
  • 8 Trust Factors to Help Build a Website and Convert Users

    …. Testimonials Consumers ultimately begin trusting businesses through recommendations from peers, experts, and friends. Testimonials are most credible when attributed to a real person. Adding a name, face, or voice creates a legitimate source that customers can identify. Authentic testimonials that are featured on your website can also be properly leveraged…

    ROI Factor Blogin Social EMail- 13 readers -
  • The Importance of Video Testimonials in Content Marketing

    … It’s no surprise that video is one of the more effective content mediums in today’s digital marketing landscape. However, simply knowing this fact doesn’t do you any good. If you want to maximize the value of video, you must know how to effectively use it. And in 2016, we believe you’ll want to focus on video testimonials. The Value of Video…

    Relevancein Content- 17 readers -
  • 20 Key Factors Impacting E-Commerce Consumer Behavior

    … Wow, this is an incredibly comprehensive and well-designed infographic from BargainFox. With statistics on every aspect of online consumer behavior, it sheds light on what exactly is impacting conversion rates on your e-commerce site. Every aspect of the e-commerce experience is provided for, including the website design, video, usability…

    Douglas Karr/ Marketing Technology Blogin Social- 41 readers -
  • How to optimize your restaurant website

    … your restaurant site is? Order a website review and we'll check your site's SEO for you » Your address (and more details) If you add your address to your website, you want to do it the right way. First of all, you want it to be in a spot where everybody can find it without searching for it. That means adding it in a clear spot on your homepage…

    Michiel Heijmans/ Yoastin How To's- 16 readers -
  • 11 Ways to Increase the ROI of Your Content Marketing

    … on the first engagement, but they may be ready to engage with you down the road. Email nurturing is the best way to keep in contact with them and they’ll reach out when they’re ready! Be sure to download my latest Ebook written for Meltwater, How to Map Your Content to Unpredictable Customer Journeys, for a more in-depth look at writing content that will increase your return on marketing investment. © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social Content- 14 readers -
  • Why Customer Testimonials Are The Ultimate Marketing Tools

    …. Testimonials – Getting To The Truth Of Your Product Officially speaking, a testimonial is a kind of formal statement, for which the author will give his/her approval for its use as part of a company’s marketing literature. Many websites have a ‘Testimonials’ section on the home page. Others have a completely separate page dedicated to testimonials…

    Kerry Butters/ GetResponse Blogin EMail- 14 readers -
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