Testing And Optimization

  • Mobile Interaction: Website or app? Optimize for both

    … and navigation are still generally better at the top of the screen as the menu “hamburger” (see screenshot below) now seems to be so ubiquitous that it has become web-standard for responsive sites Techcrunch also offers a great article on mobile navigation and reasons to “kill the hamburger” here. Website or app? If an element is interactive…

    MarketingSherpa Blogin EMail- 6 readers -
  • 3 Tips to Improve Your Marketing from Doctor Who

    …Sometimes taking a different perspective on marketing challenges can help shake up the conventional approach to those challenges. This fun and informative MarketingSherpa Blog post uses three quotes from the BBC television show "Doctor Who" to set up some tips that can improve your approach to marketing…

    Jessica Lorenz/ MarketingSherpa Blog- 3 readers -