Thanx

  • What Local Consumers Really Want From a Loyalty Program

    … to understand what they can give to consumers to increase visit frequency, drive greater spend and ultimately increase long-term loyalty.” (Jake Kiser, Belly) 4. Discounts on future purchases “Price-sensitive consumers really appreciate saving money and want discounts on future purchases or credit toward the service. They also love free…

    Stephanie Miles/ Street Fight- 9 readers -
  • Thanx CEO: Loyalty Programs Using Data to Better Identify ROI

    … to better understand customers and establish ROI. Street Fight recently spoke to Zach Goldstein, the CEO of Thanx, about how the loyalty sector is evolving, and what retention marketing vendors can do to make their products more seamless for customers. Digital loyalty programs initially had their heyday about five years ago. How do you think loyalty…

    Street Fight- 17 readers -
  • 7 Smart Ways to Deliver Loyalty Rewards Based on Buying Patterns

    … Although membership in loyalty programs continues to climb, and program members say they’re more likely to shop at stores that offer rewards to frequent customers, expectations for these programs are higher than ever. According to a survey by the loyalty marketing research firm Colloquy, 75% of consumers say relevancy matters when it comes…

    Stephanie Miles/ Street Fight- 10 readers -
  • 8 Ways to Collect More Customer Email Addresses

    … areas of your site, so that you can create opt-in opportunities where your visitors will notice them.” (Philip Storey, Lyris) 2. Provide a tangible benefit. “The key to building a database is to provide a tangible benefit, like a loyalty program, which motivates the customer to willingly share their name and email address. With a loyalty program…

    Stephanie Miles/ Street Fightin EMail- 10 readers -
Get the top posts daily into your mailbox!
More from around the web