The Batavian

  • Community Publishers Mixed on Borrell Prescription for Content

    … valuable moment for us to monetize. Whatever solution we come up with will have to be mobile-first — or at least mobile-optimized.” “As for turning all content into advertising — that’s not going to happen. We need to continue to attract the largest audience possible, and the way you do that is through quality local news coverage.” Howard Owens…

    Tom Grubisich/ Street Fightin Content- 10 readers -
  • Grading Street Fight’s 2014 Predictions

    … Owens, publisher, The Batavian “As we enter 2014, AOL’s Patch is all but dead. Nobody yet has found a way to make digital hyperlocal work at “scale,” but the independents trudge along, slowly building their businesses. It’s unlikely that there will be another large company effort to create a hyperlocal network and without that easy national target…

    Steven Jacobs/ Street Fightin Mobile- 14 readers -
  • Will 2015 Be Breakthrough Year for Community News?

    …. Jim Brady, founder of Billy Penn in Philadelphia: I do think local is headed for the breakthrough that has long eluded it, though there’s still plenty of tough sledding ahead. I think the growth of local will be powered by a few key things: 1) a move away from reliance on a display ad model, and 2) the continued emergence of mobile…

    Tom Grubisich/ Street Fightin Display Mobile- 18 readers -
  • How Community Involvement Can Pay Off for Local Publishers

    … Jim Brady may be the most durable pioneer in digital community news. So I yellow-highlighted this paragraph from his recent interview with Poynter’s Butch Ward as Brady prepares to launch the new site brother.ly in Philadelphia: “I used to be a believer in staying out of the fray, and just reporting on what was happening and stopping there. But I…

    Tom Grubisich/ Street Fight- 4 readers -