The Boost

The Boost is a 1988 drama film directed by Harold Becker. It stars James Woods, Sean Young, John Kapelos, Steven Hill, June Chandler and—in her final role and first Hollywood film in 33 years -- Amanda Blake.
Posts about The Boost
  • Win of the Week: 72% CTR Increase for Shae Butter

    … ads for shae butter and decide which one would is the winner of this week’s contest. Written by Boost Media writer, “Koresh,” PPC ad #1 had a winning CTR of 1.6%. Compared to ad #2’s rate of 0.9%, the winning ad saw a 72% CTR increase. Here’s why. The Winning Ad These days, skin care is all about being “natural,” a key word used in this ad. Also…

    Madeline Milani/ BoostBlogin Paid Search- 17 readers -
  • Employee Spotlight: Jeff Perkins

    … This week the employee spotlight is on Jeff Perkins, Senior Product Manager. Jeff joined the product team in October 2014 and is focused on improving design and user experience to ensure that the Boost Media product makes marketers’ jobs easier and more efficient. He’s most drawn to the ability to create and drive the vision of a product…

    Sarah Burns/ BoostBlog- 14 readers -
  • Creative Ad Copy Still Matters

    … more about Ad Customizers, how to implement it and gain insights from Boost Media COO Rob Lenderman. Creative Focused Ads are Even More Important Ad Customizer’s functionality and capabilities might lead advertisers to think that they no longer have to write custom ads. While the new approach has many benefits and is a good model for creating…

    BoostBlog- 20 readers -
  • Boost Media Expands Downtown San Francisco Office Space

    … Over the past 3 months, we’ve been hard at work planning and executing our office expansion to the second floor of our home at Boost HQ. Construction wrapped up last week and Friday was move-in day. The office was buzzing with excitement as Boosters moved their workstations and computers to their new location, reunited with personal possessions…

    Sarah Burns/ BoostBlog- 15 readers -
  • #TBT LOL

    … today. How did this happen and what can marketers learn from it? To find out, we unscientifically surveyed a statistically insignificant sample of early dot commer Silicon Valley types. This is what we learned. Disruptive brands create new vocabulary “We used LOL in the 90’s but it was more popular in the early 2000’s when mobile phone text…

    Sarah Burns/ BoostBlog- 38 readers -
  • Win Of the Week: Get On the Bus

    … transportation company set out to win them over. Take a look at these two PPC ads. Which one makes you want to buy a ticket and hit the road? If you picked ad #2, you’ll be comfortably cruising. Written by Boost Media writer, ‘koresh’, the winning ad’s CTR of 1.8% beat out the original’s rate of 0.27%. That’s a 574% increase in CTR. Here’s…

    Madeline Milani/ BoostBlogin Paid Search- 7 readers -
  • Win Of the Week: All About the Charm

    …. Take a look at these two PPC ads. Which one inspires your next getaway? If you guessed ad #2, penned by Boost Media writer, ‘Rgrant,” then you’re on your way to your dream destination. Their ad’s CTR of 2.4% beat out the original ad’s rate of 1.2%- a 94% increase in CTR. Let’s pick apart the two ads to see why. The Original Ad One word: “template…

    Madeline Milani/ BoostBlogin Paid Search- 14 readers -
  • Scales Tip Toward Mobile in 2015

    … programs and ensure that a customer-centric mobile experience is in place. Make sure you are using the correct keywords in your campaigns and ensure that your mobile marketing materials are compatible with all mobile devices. For more tips about optimizing for mobile, click here. About Boost Media Boost Media increases advertiser profitability…

    Sarah Burns/ BoostBlogin Mobile- 14 readers -
  • Happy New Year!

    … Wishing you a happy and healthy 2015. Cheers, The Boost Media Team The post Happy New Year! appeared first on Boost Blog. …

    Sarah Burns/ BoostBlog- 4 readers -
  • Win of the Week: Creative Coaxing

    … With the holiday season in full force, many of us are starting to feel the effects. Maybe the cold weather has you cooped up on the couch watching cheesy Christmas rom-coms, or you’ve been hitting that cheese platter a little too hard at parties. Either way, pounds seem to add up during the winter months. Come New Years Day, it’s time to start…

    Chatch Sirisuth/ BoostBlog- 18 readers -
  • Win of the Week: Hone Your Skills

    … year’s resolution. Either way, photography is an ongoing art that requires skill and practice, which is why one online institution has come through to help you out. Take a look at these two ads and determine which one motivates you to start snapping better. Penned by Boost Media writer, Kristophe, ad #2 won with a CTR of 2.8%. That’s a 71…

    Chatch Sirisuth/ BoostBlog- 16 readers -
  • Boost Sponsors Search Insider Summit

    … Twice a year, the best minds in the search marketing industry get together for MediaPost’s Search Insider Summit to share the latest insights from the field, explore new technology trends and strategies for effective campaigns, and take an in-depth look at where the industry is headed. Boost Media is a proud sponsor at this year’s conference…

    Sarah Burns/ BoostBlog- 19 readers -
  • Part 8: SEM Ad Copy Testing Insights for Your CMO

    … SEM ad creative. People want choices more than they care what those choices are—specifically, people want choice in the form of “selection.” At the risk of falling down a rabbit hole, Boost Media dug into the data discovering that messaging “choice” in retail SEM creative is akin to Alice eating from different sides of the same mushroom. One side…

    Sarah Burns/ BoostBlogin Paid Search- 10 readers -
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