The Business Of Youtube

  • Will Weak Deals Stifle Independent Content Creation on YouTube?

    … the service; for instance, Facebook allows users to connect with friends and family. However, YouTube is in the business of concrete rewards via revenue sharing and its users who create content almost exclusively generate the true value of a website. Unfortunately, the rewards for doing so are becoming slimmer and slimmer. Holmes writes: With [these contracts], YouTube has gone from the most artist-friendly major music platform on the planet to the least. Image courtesy of Gil C / …

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