The Fader

  • Drake Is Thirsty, and Sprite Wants Everyone to Know It

    … not being paid to write about them. The series’ more than 1 million video views indicate I’m not the only one who feels this way. “I think Sprite had a really good handle on how they wanted to relaunch ‘Obey Your Thirst’ because I think they realized they had a legacy they could trade on,” said Joseph Patel, The Fader’s vice president of content…

    The Content Strategist- 10 readers -
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