The Freelancer

  • 5 Lessons We Learned Publishing 906 Stories in 2015

    … proud. On both The Content Strategist and The Freelancer, we published fewer stories this year, but we were much more ambitious in our storytelling. It paid off. 3. Paid distribution on Facebook is the bomb diggity Arguably the smartest thing we did this year was shift some of our content creation budget into paid distribution on Facebook. As I…

    Joe Lazauskas/ The Content Strategist- 7 readers -
  • Study: 3 Freelancing Trends Marketers Need to Know About

    … To marketers, freelancers often fall into two categories: low-cost cogs in a machine or respected creative partners. For those marketers interested in building long-lasting content programs, the latter should be preferred. After all, it’s in their best interests. Marketers who have a reputation for valuing their freelancers could see big…

    Jordan Teicher/ The Content Strategist- 16 readers -
  • 50 Quotes That’ll Make You a Better Content Marketer

    … Content marketing may be the hot new trend in the content marketing world, but it’s also the underdog—the discipline with the least budget, most doubters, and highest degree of difficulty when it comes to doing it well. But when you’re doing it well, it’s also an incredible amount of fun. As David Carr said, “Creating media content is a diverting…

    Joe Lazauskas/ The Content Strategistin Content- 23 readers -
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