The Future Of Content

  • Internet Users Want a More Personalized Ad Experience (Report)

    … the target audience occasionally but alienate other users in the process. Marketers have so much data available to them, so they should be better are serving audiences the content they desire. It seems that in the current climate, marketers need to learn to watch and listen more to what users are doing, rather than simply serving them more ads. To see all reports in Rapt Media’s The Future of Content series, sign up here. Image on homepage courtesy of Shutterstock. …

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