The Pivot

  • Rebecca Lieb Shares Her Path to the Digital Era

    … The content marketing industry is made up of professionals from all walks of life and varied backgrounds. It’s an element of our industry that keeps it fresh and exciting. In this episode of The Pivot, Todd Wheatland sits down with the fascinating and multi-talented Rebecca Lieb, Industry Analyst, Altimeter Group. Her journey into content…

    Pamela Muldoon/ Content Marketing Institute- 12 readers -
  • The Pivot: Tim Washer Laughs on the Way to Cisco

    … and benefits as well as fulfilling his desire to write and entertain. He joined IBM as a speech writer and in one of his first opportunities suggested a comedy video instead of a joke. He pulled it off, the audience loved it, and Tim found he could work in corporate and be funny. Content marketers should do improv Tim’s diverse background as both…

    Pamela Muldoon/ Content Marketing Institute- 13 readers -
  • Co-Founder Tells How Kapost Bloomed

    … As content marketing continues to explode as an industry, so does the need for technology platforms to support, leverage, and enhance the content creation process. One of those technology platforms is Kapost. In this episode of The Pivot, Todd Wheatland talks with Co-Founder and CEO Toby Murdock about leading his talented team and pushing…

    Pamela Muldoon/ Content Marketing Institute- 15 readers -
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