The Playbook

  • The Playbook: An Online Marketer’s Holiday Advertising Checklist

    … To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we launched The Playbook, a video series featuring data-driven strategies and tips to take your direct response performance to the next level. The holiday shopping season can be the most prosperous time of year for retailers. However, it’s…

    Nanigansin Retargeting- 16 readers -
  • The Playbook: Scaling Digital Advertising Success

    … To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we launched The Playbook, a video series featuring data-driven strategies and tips to take your direct response performance to the next level. In this episode of The Playbook, a fan writes in: “We had a very successful global launch. How do…

    Nanigans- 9 readers -
  • The Playbook: The Truth About Digital Advertising Budgets

    … To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we’ve launched The Playbook, a video series featuring data-driven strategies and tips to take your direct response performance to the next level. Not all digital ads perform at the same level, so why allocate the same daily budget across…

    Nanigansin Social- 19 readers -
  • The Playbook: Online Video Ads: Interstitial vs. Autoplay

    …To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we’ve launched The Playbook, a new video series featuring data-driven strategies and tips to take your direct response performance to the next level. A fan of The Playbook asks, “What is the best way to use video ads in the online marketplace?” In this episode, Erik discusses the differences between interstitial and autoplay video ads, and why it’s important to tailor your digital […]…

    Nanigans- 9 readers -
  • The Playbook: User Value In Online Advertising

    … to acquire high-value customers. If you’re bidding towards cheap installs and email registrations, you may be missing out on a huge opportunity for revenue. In this episode, Senior Product Specialist Erik Mansur discusses the importance of lifetime value: Watch More Episodes What would you like covered in a future episode of The Playbook? Post a comment…

    Nanigansin Facebook Twitter- 15 readers -
  • Introducing The Playbook: Videos to Power Digital Advertising Success

    … To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we’re excited to introduce The Playbook, a new video series featuring data-driven strategies and tips to take your direct response performance to the next level. In the first three episodes, you’ll hear from Nanigans’ Senior Product…

    Nanigansin Social- 19 readers -
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