The Red Bulletin

  • The Editor’s Guide to Working With Brands

    … on the masthead at Fortune.com and Condé Nast Portfolio. The Red Bulletin’s Robert Sperl did the same after a career in sports pubs in his native Austria. Quality is key Here’s the “but” that should’ve come at the end of that last section: Just because you’re under the marketing umbrella doesn’t mean you’re just churning out marketing copy. In fact, the most…

    The Content Strategistin Content- 19 readers -
  • The Top 10 Brand Editors of 2014

    … the production of a steady stream—up to 20 posts a day—of shareable content, from heavily reported articles to light-hearted puppy pics and memes. That’s what the Internet is for, right? Tomas Kellner — Managing Editor, GE Reports GE’s award-winning online magazine, GE Reports, succeeds by focusing on tech, business, and innovation—not on advertising…

    Yael Grauer/ The Content Strategistin Content- 37 readers -
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