The Search Monitor

  • Requesting Your Input on SEO Tools for an Analyst Report

    … We’ve been hard at work recently putting together a comprehensive analyst report on the state, history and current best practices when it comes to search engine optimization. The industry exploded over the years but has been turned upside down over the last couple. We believe there’s still quite a bit of confusion with companies on what works…

    Douglas Karr/ Marketing Technology Blogin SEO- 27 readers -
  • How A PPC Fraud Ring Impersonated 300+ Advertisers In May 2014

    … of fraud on PPC advertising. The search engines are only just beginning to work with vendors like The Search Monitor (full disclosure: my employer) to identify it and take it down. In May 2014, The Search Monitor detected fraudulent PPC ads running on Bing, Yahoo, and Google. The fraudsters impersonated more than 300 advertisers on a global scale…

    Search Engine Landin Paid Search SEO- 25 readers -