The Shelf

  • Rock Your Back-to-School Sales and Marketing

    Back-to-School season brings a swirl of excitement and stress amongst children and parents alike. It also brings about massive amounts of spending — money that will go to your business if you understand the trends and required preparation for the 2nd biggest retail holiday of the year. Email marketing is essential for making the most of back-to-school spending.

    Constant Contact- 7 readers -
  • Holiday Marketing Tips for Retail and Ecommerce

    …% of retail growth has been through online sales Tweet This!. While the majority of sales still happens in brick & mortar stores, there’s no doubt how technology is impacting sales growth. From the adoption of technology in-store to online, marrying the two experiences seamlessly is key to driving sales growth. Lauren Jung of The Shelf has provided…

    Douglas Karr/ Marketing Technology Blogin Social- 12 readers -
  • Infographic: Why Influencer Marketing Works

    … are also teaming up with photographers on Instagram to reach new audiences. And it’s working. As the infographic points out, influencer marketing can increase your conversions by up to a factor of 10. An eMarketer study also that found that advertisers earned an average of $6.85 for every $1 they spent on influencer marketing last year. The best…

    Amanda Walgrove/ The Content Strategistin YouTube- 18 readers -
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