The Shelf

  • Rock Your Back-to-School Sales and Marketing

    … Back-to-School season brings a swirl of excitement and stress amongst children and parents alike. It also brings about massive amounts of spending — money that will go to your business if you understand the trends and required preparation for the 2nd biggest retail holiday of the year. Email marketing is essential for making the most of back…

    Constant Contactin EMail- 12 readers -
  • Holiday Marketing Tips for Retail and Ecommerce

    … these 3 keys to increasing holiday marketing sales: Start early – People are shopping earlier than ever before. Last year, many brands received less traffic and sales because they only concentrated on the key calendar holidays (Black Friday, Cyber Monday, etc.), as opposed to starting early like those brands who thought ahead of the pack. Don’t…

    Douglas Karr/ Marketing Technology Blogin Social- 16 readers -
  • Infographic: Why Influencer Marketing Works

    … Aren’t you more likely to buy a product if it’s recommended by a friend than if it’s pushed in your face by a brand? Of course you are (assuming they have good taste and don’t dress like the cast of The Jersey Shore at Burning Man). This isn’t just conjecture. According to an infographic from influencer marketing platform The Shelf, 92 percent…

    Amanda Walgrove/ The Content Strategistin YouTube- 20 readers -
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