The Shelf

  • Rock Your Back-to-School Sales and Marketing

    …-to-school spending. Send out newsletters that offer coupons, announce existing sales, and provide other incentives to encourage customers and prospects to shop with you. Even if your business doesn’t sell back-to-school related items (predominantly apparel, electronics, school supplies, footwear, sporting goods, and backpacks) you can still benefit…

    Constant Contactin EMail- 10 readers -
  • Holiday Marketing Tips for Retail and Ecommerce

    … ignore digital – Most brick and mortar stores think they’re good to go because people will just find them, but truth be told…shoppers do their research online before venturing out to make purchases. Whether you’re a brick and mortar or online shop, being found online is crucial. Influencers – are the wave of the future, and the way to go when…

    Douglas Karr/ Marketing Technology Blogin Social- 14 readers -
  • Infographic: Why Influencer Marketing Works

    … are also teaming up with photographers on Instagram to reach new audiences. And it’s working. As the infographic points out, influencer marketing can increase your conversions by up to a factor of 10. An eMarketer study also that found that advertisers earned an average of $6.85 for every $1 they spent on influencer marketing last year. The best…

    Amanda Walgrove/ The Content Strategistin YouTube- 19 readers -
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