The Shpilman

  • Facebook Surveying Ads Manager Users

    … Facebook continues to conduct surveys of both users and advertisers in an attempt to keep refining its offerings, and the latest effort was aimed at the latter — specifically, Ads Manager users. The Shpilman shared the screenshots above and below with AllFacebook, in which a module appeared atop Ads Manager, reading: We’d like to hear from…

    David Cohen/ AllFacebookin Social Facebook- 12 readers -
  • Facebook Allowing Advertisers to Split Ad Sets

    … Facebook appears to be bringing a form of A/B testing to its ad sets, allowing advertisers to split them. Reader Evyatar Shpilman of The Shpilman shared the screenshots above and below, in which Facebook said of the ability to split ad sets: Find the best audience for your ads by splitting your ad set. You’ll duplicate your ad set and the ads…

    David Cohen/ AllFacebookin Social Facebook- 8 readers -
Get the top posts daily into your mailbox!