The Social Executive

  • Three marketing books from 2014 that will help you smash it in 2015!

    … view from a business leadership perspective. Their message is that leadership in today’s ‘Social Age’ is a heck of a lot different than in the previous Industrial Age, and if senior executives don’t grasp that reality and adapt, they’re going to find the going tough at some point in the future. Section one of A World Gone Social provides…

    Trevor Youngin Social EMail Content- 15 readers -
  • Champers and breakdancing: The tale of two book launches

    … your story. That out of the way, here are the two books by Melbourne-based authors that were launched in recent days. THE GREAT FRAGMENTATION – Steve Sammartino First stop was the launch of Steve Sammartino’s The Great Fragmentation: And why the future of business is small. Cold beer, warm pizzas and a spot of breakdancing from the man himself, Mr…

    Trevor Youngin Social- 13 readers -