The Social Executive

  • Three marketing books from 2014 that will help you smash it in 2015!

    … view from a business leadership perspective. Their message is that leadership in today’s ‘Social Age’ is a heck of a lot different than in the previous Industrial Age, and if senior executives don’t grasp that reality and adapt, they’re going to find the going tough at some point in the future. Section one of A World Gone Social provides…

    Trevor Youngin Social EMail Content- 20 readers -
  • Champers and breakdancing: The tale of two book launches

    … Steve Sammartino holds court at his book launch. PIC: Josh Rowe I’ve been blessed and humbled to attend not one but two book launch events this past week (and no, I don’t work for a publisher – this is not a weekly occurrence for me!). Why “blessed and humbled”? Because both books have been written by good friends of mine; I’ve had…

    Trevor Youngin Social- 13 readers -