The Wall Street Journal

The Wall Street Journal is an American English-language international daily newspaper with a special emphasis on business and economic news. It is published six days a week in New York City by Dow Jones & Company, a division of News Corp, along with the Asian and European editions of the Journal.The Journal is the largest newspaper in the United States, by circulation. According to the Alliance for Audited Media, it has a circulation of about 2.4 million copies (including nearly 900,000 digital subscriptions), as of March 2013, compared with USA Today's 1.7 million.
Posts about The Wall Street Journal
  • Snapchat in Talks With Several Ad Agencies (Report)

    … Is there a Snapbot in the middle of Madison Avenue? Not quite, but Snap Inc. is apparently spending a lot of time with ad agencies there. Suzanne Vranica, Maureen Farrell and Steven Perlberg of The Wall Street Journal reported that the messaging application has engaged in discussions with the media-buying units of agencies including WPP…

    David Cohen/ AllFacebook- 29 readers -
  • Influencer Marketing Automation: Finding the Right Balance

    … provider that will deliver the results you’re looking for. Working with the right partner can be the difference between a program that is an expensive time-suck or a strategic, profitable venture. Maria Sipka is the chief evangelist and co-founder of influencer marketing platform Linqia. Image courtesy of Shutterstock. …

    AllFacebookin Social- 24 readers -
  • Snap Inc. Spectacles Are On Sale, But …

    … “Expect the unexpected” is the slogan for CBS reality competition show Big Brother, but it can also be applied to the way Snapchat parent Snap Inc. has handled the introduction and release of its Spectacles. The company’s sunglasses with built-in video cameras were officially announced in late September in a story for The Wall Street Journal…

    David Cohen/ AllTwitter- 27 readers -
  • Facebook Live Multiplatform Ad Campaign Launches Sunday

    … given minute has grown fourfold since May, adding that Facebook Live has now been used on all seven continents and in outer space. While Facebook Live originated as a feature for celebrities and public figures, Facebook pointed out that “the vast majority” of Facebook Live videos come from average users, adding that Facebook Live videos spark 10 times…

    David Cohen/ AllFacebookin Social Facebook- 33 readers -
  • Facebook Plans Major Campaign to Promote Facebook Live (Report)

    … to try out Facebook Live, which has exploded in popularity with media companies, publishers, celebrities and public figures. The campaign will feature clips of live videos explaining how the feature works, a source familiar with the effort told Seetharaman. Readers: Are you surprised that Facebook is taking the rare step of turning to TV ads to boost awareness of Facebook Live? …

    David Cohen/ AllFacebookin Social Facebook- 11 readers -
  • Marketers Must Balance Targeting With Audience Reach

    … to reach a wide audience through multiple channels, including TV, should use a broad-reach strategy. As the article underscored, Procter & Gamble does not intend to spend less on Facebook, only differently with broader targeting. Advertisers experiment with new precise ad targeting In the past few years, SocialCode has seen many CPG brands experiment…

    AllFacebookin Facebook- 22 readers -
  • YouTube, Vine Personalities Getting Paid for Facebook Live Videos, Too (Report)

    … experimentation” with Facebook’s live-streaming feature. Seetharaman and Perlberg reported that the highest-paid creator is this category is Ray William Johnson, best known for YouTube series The Equals Three Show, and Johnson’s YouTube page featured the banner pictured below, which can’t make the Google-owned video site too happy. Jon Paul Piques…

    David Cohen/ AllFacebookin Social Facebook YouTube- 12 readers -
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