The Weather Channel

  • Street Fight Daily: Apple to Report Revenue Drop, Reviews Increasingly Impact Search

    … chief, one of the best return-on-investment channels may actually include your colleagues. Increasingly, marketers are turning their employees into social media mavens, encouraging them to promote positive, intriguing or helpful stories that are on-brand. Weather Channel’s Neil Katz: Platforms ‘Have the Power’ — For Now (Digiday) It’s become…

    Street Fight- 12 readers -
  • The Unexpected Ways Chat Bots Could Change Marketing

    … Poncho the Weather Cat is changing that. Poncho, a fictional cat, can be reached on Facebook Messenger and will answer all your questions about what time it’s supposed to rain on Sunday in an amusing chat conversation. For a certain audience, Poncho has made weather-checking a fun experience. The Weather Channel and others may have missed…

    AllFacebookin Social Facebook- 30 readers -