Thinking

  • How Google is Winning the Fake News Battle

    … 2 May 2017 | Evie Palaiochorinou How Google is Winning the Fake News Battle Fake news quickly became a destructive force last autumn after grabbing the headlines. Search engines soon jumped into battle against fake news websites and publishers in order to defend their ground. As many will be aware, Google and Facebook have been two of the major…

    Tamar SEO and Social Blogin SEO Google Facebook How To's- 24 readers -
  • Is ‘brand’ the only future ranking signal for SEO?

    … 25 April 2017 | James Jezusek Is ‘brand’ the only future ranking signal for SEO? Since the ‘Vince’ algorithm update in February 2009, Google has continued to increase the importance of ‘brand’, or ‘brand as a trust signal’, as a ranking factor. As we look to the future, will ‘brand’ become more powerful, or could it even become the only ranking…

    Tamar SEO and Social Blogin Paid Search SEO Content- 19 readers -
  • Generation Z is here: move over Millennials

    … 19 April 2017 | Beth Crane Generation Z is here: move over Millennials Move over Millennials, Generation Z is here The Millennial demographic is much-hyped, and much coveted, by marketeers. Millennials grew up surrounded by technological advancement and they’ve undoubtedly changed the way brands and consumers interact. But they’re already old…

    Tamar SEO and Social Blog- 19 readers -
  • OK Google. What does Voice Search mean for SEO?

    … 29 March 2017 | James Jezusek OK Google. What does Voice Search mean for SEO? The continuing rise of mobile, smart ‘digital assistants’ such as Google’s own Home product due to launch in the UK in April, Amazon’s Alexa, plus a surge in connected devices such as in-car assistants has given rise to a shift in the way people are searching…

    Tamar SEO and Social Blogin SEO Google- 26 readers -
  • Google’s Mobile-first Index

    … 29 March 2017 | Evie Palaiochorinou Google’s Mobile-first Index A few months ago, Google shared the news that they will be releasing a mobile-first index that had all SEOs talking. This mobile-first index is definitely something that Tamar experts are keeping an eye on because it is going to have a major impact on the world of SEO and rankings…

    Tamar SEO and Social Blogin SEO Google- 21 readers -
  • Machine Learning Masterclass #8: The Future of Machine Learning

    … 21 March 2017 | Beth Crane Machine Learning Masterclass #8: The Future of Machine Learning We have reached the end of our Machine Learning Masterclass series. Throughout this series, we have given an introduction to Machine Learning, investigated the tools being used to implement it, and explored how it is already being used in digital and video…

    Tamar SEO and Social Blogin SEO- 21 readers -
  • Machine Learning Masterclass #6 Machine Learning and Video

    … 16 March 2017 | Joe Paul Machine Learning Masterclass #6 Machine Learning and Video In our Machine Learning Masterclass series so far, we have covered what Machine Learning actually is, the impact it might have on SEO and the sorts of tools and applications that are currently powered by Machine Learning. In this blog post, we want to delve…

    Tamar SEO and Social Blog- 29 readers -
  • Machine Learning Masterclass #4: Tools And Applications

    … 5 March 2017 | Asad Imam Machine Learning Masterclass #4: Tools And Applications Machine Learning has become an integral part of day to day life, particularly in the Digital World. Companies such as Google, Facebook, Netflix, and Amazon now use Machine Learning to continually update their services and algorithms. So far in this series, we have…

    Tamar SEO and Social Blog- 27 readers -
  • Local SEO A-Z #5: Local SEO metrics that matter

    … 17 February 2017 | Asad Imam Local SEO A-Z #5: Local SEO metrics that matter Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile. However, it means that businesses…

    Tamar SEO and Social Blogin SEO- 24 readers -
  • Local SEO A-Z #4: Local and mobile SEO – the perfect match

    … 13 February 2017 | Evie Palaiochorinou Local SEO A-Z #4: Local and mobile SEO – the perfect match Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile. However, it means…

    Tamar SEO and Social Blogin SEO- 17 readers -
  • SEO Resolutions – #4 Be More Social

    … is that it is what IBM describes as ‘Cognitive Computing’, using Machine Learning to “think like a human”, rather than a computer. source: Youtube – IBM Watson: How it Works Watson Analytics is definitely software that businesses should be looking at and thinking about, mainly because it makes sense of what people are saying online…

    Tamar SEO and Social Blogin Social SEO- 21 readers -