Thought Leaders

  • Native Advertising Mistakes You Might be Making According to 14 Insiders

    … Native advertising is not a new concept. From the first advertisement including long-form copy in the early 1900s, to TV informercials introduced in the 1980s, consumers are used to seeing sponsored content. However, digital native advertising as we know it today dates back only to 2011. With $21 billion estimated to be spent on native…

    Relevance- 13 readers -
  • Updated Checklist for Social Media Managers (Infographic)

    … your brand as a thought-leader. If you have no process in place, check out this webinar on building a social content calendar. When filling up a social media calendar, make sure your team satisfies the content needs of each individual network. Since no two social media audiences are the same, there are no hard-and-fast rules about how often to post…

    AllTwitterin Social EMail Facebook Twitter- 35 readers -
  • How to Brand Your Company as an Industry Leader

    … Industry leaders. We’re always hanging on their last word and taking every initiative to connect with them, yearning for just an ounce of their attention. But what if, instead of being a follower, you could cut through the celebrity status red tape and position your own brand as a leader? Companies who are industry leaders naturally attract…

    Relevancein How To's- 11 readers -
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