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  • 6 Ways Mobile Shopping Apps Are Targeting In-Store Customers

    … are shoppers ourselves, and there are certain types of information that we would want to see. Based on that, we are able to eliminate a lot of the useless content out there.” (Nevin Jethmalani, Looq) 6. Continuing with offers after consumers move inside. “Birdzi delivers personalized offers via the app and email, including a personalized weekly…

    Stephanie Miles/ Street Fight- 22 readers -
  • 8 Branding Strategies for Hyperlocal Vendors

    …. They are looking for customers. So, we innovated and enhanced the service into a lead generation platform, with hyperlocal branding value proposition kicking in as a nice add-on. This resonated with SMBs.” (Venkat Kolluri, Cidewalk) 7. Build something that serves a specific niche. “Hospitality is all about human interaction. Those who work in restaurants got…

    Stephanie Miles/ Street Fight- 23 readers -
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