Tim Howell

  • If You Want To Really Reach Gen Z, Snapchat Is The Way

    … as a marketing platform. However, according to Lynn Morton, strategy director at the R2Integrated marketing agency, thus far, publishers are the only ones that have truly gone “all in,” particularly on the Discovery channel. She admitted that Snapchat is still new for most marketers adding: Snapchat has a huge userbase. The platform tends to skew…

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