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  • 6 Ways Data Can Boost Your Social Media Marketing

    … a total community approach, you’ll identify and enlist the help of every stakeholder and include them in your approach to how customers will be engaged. You can co-create the customer experience and then scale it to apply to every touchpoint in the buyer’s journey. Data will provide the depth of insight you need to see your total community…

    AllFacebookin Social Facebook Twitter- 61 readers -
  • 5 Ways Big Data Makes Your Marketing Irresistibly Personal

    … and respond to targeted marketing. And yet as recently as 2014, Razorfish and Adobe teamed up for a study that found that 75 percent of marketers are failing to use behavioral data in segmentation analysis and targeting execution. With a few exceptions, retailers still seem to be in the early stages of pulling it all together. Considering all…

    AllFacebook- 39 readers -
  • When, Where Does Road Rage Take Over Instagram? (Infographics)

    … the most road rage, followed by October and March. The day of the week with the most road rage-related Instagram posts was Friday, followed closely by Thursday and Wednesday. Evening rush hour was peak road rage time, with the most posts occurring between 4 p.m. and 7 p.m. Hawaii had the most tagged posts by far, followed by California and New York. There…

    David Cohen/ AllTwitterin Social- 29 readers -
  • How Instagram Users Shop for Tech Products

    … With CES 2017 firing on all cylinders, Instagram did some research on how its users discover, learn about and buy tech products. The Facebook-owned photo- and video-sharing network said in an Instagram for Business blog post that 66 percent of respondents to its survey indicated interest in shopping via their smartphones—1.7 times higher than…

    David Cohen/ AllTwitterin Social Facebook How To's- 23 readers -
  • How to Create a ‘Monster’ Social Video Campaign

    …, identifiable and sharable. While it’s funny, it makes you think: Could I find a job I love? Our #TGIM series was developed specifically for social channels, but creating a compelling, visual narrative was still front and center for these pieces–even within a 14-second format. Video gives us a way to tell stories that are engaging and relevant to our…

    AllTwitterin Facebook Twitter YouTube- 19 readers -
  • Longer-Form Articles Work on Smartphones (Study)

    … seconds when they come via Twitter. Those figures are 51 percent and 58 percent, respectively, for shorter-form stories. Late-night and morning are the times of the day with the highest engagement: Readers spend 128 seconds on stories 1,000 words or longer and 60 seconds on those shorter than 1,000 words late at night, and the morning figures…

    David Cohen/ AllFacebookin Social Facebook Twitter- 19 readers -
  • Report: Which Casinos Are Most Popular on Instagram?

    … the Strip. When looking at individual casinos, the report showed that the Bellagio Hotel & Casino had the most Instagram posts in Las Vegas, while Borgata Hotel Casino & Spa had the most in Atlantic City. Meanwhile, The Venetian Macao was the top casino in Macau, and the Monte Carlo Casino was the top casino in Monte Carlo. In terms of likes…

    AllTwitterin Social- 18 readers -
  • Crafting the Perfect Social Posts (Infographic)

    … So, you want to craft the perfect post for Facebook, Twitter, Instagram, Snapchat, YouTube, Vine, Pinterest, LinkedIn, Tumblr or a blog? myclever Agency issued an updated version of its infographic on how to create perfect social posts, and the best and worst times of day to post on those respective platforms. Readers: What did you think of the suggestions from myclever Agency? …

    David Cohen/ AllFacebookin Social Facebook Twitter YouTube- 18 readers -
  • Twitter Debuts New Customer-Support Features for Brands

    … than 60 percent of the time. Many brands have told us that this is about five to 10 times the average response rate they get for other feedback surveys. Early use has also shown that customers who are sent a direct message link follow through to actually send a message roughly 30 percent more often than those who are asked to direct message via text only. Readers: What do you think of Twitter’s new customer-service features? …

    David Cohen/ AllFacebookin Social Twitter- 18 readers -
  • Instagram Business Profiles Test Now Features Analytics

    … If Instagram is going to introduce profiles for businesses, the next logical step is analytics for those profiles. Instagram scheduling tool Later shared the iOS screenshots below in a blog post, and it offered details on the available information to profiles with access to these features. According to Later, Instagram business profiles now…

    David Cohen/ AllFacebookin Social- 17 readers -
  • Events From Facebook Launches for Android

    … to keep track of past and upcoming events they’re connected to. Users also have the option to import calendars from their phones into the app to view their Facebook events alongside their other events, and they can create new Facebook and calendar events from this tab. The app’s description on its Google Play page reads: Looking for something to do…

    David Cohen/ AllFacebookin Social Facebook- 15 readers -
  • Google Launches Redesigned Zagat App on iOS

    … Featured Jobs PR & Marketing Manager Eugenia Kim New York Tech Writer WonderHowTo New York, NY Social Media Strategist Baltz & Company New York City, New York (US) Social Media Manager Hero Group New York City, New York (US) Editor, Social Media Ranker Los Angeles, California See more Jobs…

    AllFacebookin Google- 12 readers -
  • Pinterest Planning Calendar for Holidays, Seasonal Events

    … population, with some starting the pin-saving process up to four months before the actual date and ramping up as it gets closer. The planning calendar is embedded below, and the tips provided by Pinterest include: Plan to reach your audiences at the best times with the best content. 70 percent of pinners take actions on pins. Pinners are twice…

    David Cohen/ AllTwitterin Social- 12 readers -
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