Time (often written in all-caps as TIME) is an American weekly news magazine published in New York City. It was founded in 1923 and for decades dominated by Henry Luce, who built a highly profitable stable of magazines. A European edition (Time Europe, formerly known as Time Atlantic) is published in London and also covers the Middle East, Africa and, since 2003, Latin America. An Asian edition (Time Asia) is based in Hong Kong. The South Pacific edition, which covers Australia, New Zealand, and the Pacific Islands, is based in Sydney, Australia. In December 2008, Time discontinued publishing a Canadian advertiser edition.
Posts about Time.Com
  • The publisher sites that make designers cringe

    … like its betraying the essence of what it’s all about.” Time Time.com spent a year and untold resources on its redesign that rolled out in 2014. It sported an endless scroll, responsive design, multiple article recommendations and new ad units optimized for viewability. And while it was an improvement over its predecessor, Dan Maccarone, co…

    Lucia Moses/ Digiday- 8 readers -
  • What we learned about publishing in 2014

    … to management while providing a financial runway and encouraging continued innovation. Social hasn’t been the death knell of publishers — at least, not yet. When Facebook changed its algorithm a year ago, many publishers reported big increases in traffic from the social network (helped, no doubt, by their own concerted efforts). Those include Time.com…

    Lucia Moses/ Digidayin Social- 6 readers -
  • 4 publisher approaches to the daily newsletter

    … content meant to keep people informed by the day’s biggest news. The newsletter’s goal is to get people coming back to Time on a regular basis, not necessarily to be a major money maker in its own right. “We’re trying to make Time.com a daily or hourly experience,” said Time.com managing editor Edward Felsenthal. Content Mix: Each edition of The Brief…

    Ricardo Bilton/ Digidayin Social- 6 readers -
  • Confessions of a site designer: ‘We’d like to see more trust’

    … to be successful or whether it’s right for their brands. It’s like the hamburger menu on a site like Time.com. I can’t imagine what those debates were like but it certainly seems like someone over there saw a bunch of sites do that and insisted it be implemented that way even though data says that people don’t respond well to the hamburger and prefer…

    Ricardo Bilton/ Digiday- 10 readers -
  • Publishers give the movie review a refresh

    … Digital technology has brought wholesale change to the way people watch TV and movies, from viewing on demand to skipping ads to on their own schedule, skip through ads and fast forward. Against that backdrop, publishers are modernizing the review. Take Time.com. In the case of popular films, it has seen traffic spike for movie coverage after…

    Lucia Moses/ Digiday- 3 readers -
  • Bauer Media’s digital strategy: slow and steady

    … Media decided to take a leaner approach by slowly scaling its digital arm. While it has increased its global traffic from 2 million to 26 million monthly uniques in two years, it has done so with a skeleton crew of just 12 editors across its digital properties. And their publishing metabolism is small but ambitious. Bauer Xcel pushes the sites…

    Ricardo Bilton/ Digiday- 4 readers -
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