Time.Com

Time (often written in all-caps as TIME) is an American weekly news magazine published in New York City. It was founded in 1923 and for decades dominated by Henry Luce, who built a highly profitable stable of magazines. A European edition (Time Europe, formerly known as Time Atlantic) is published in London and also covers the Middle East, Africa and, since 2003, Latin America. An Asian edition (Time Asia) is based in Hong Kong. The South Pacific edition, which covers Australia, New Zealand, and the Pacific Islands, is based in Sydney, Australia. In December 2008, Time discontinued publishing a Canadian advertiser edition.
Posts about Time.Com
  • The publisher sites that make designers cringe

    … like its betraying the essence of what it’s all about.” Time Time.com spent a year and untold resources on its redesign that rolled out in 2014. It sported an endless scroll, responsive design, multiple article recommendations and new ad units optimized for viewability. And while it was an improvement over its predecessor, Dan Maccarone, co…

    Lucia Moses/ Digiday- 10 readers -
  • What we learned about publishing in 2014

    … to management while providing a financial runway and encouraging continued innovation. Social hasn’t been the death knell of publishers — at least, not yet. When Facebook changed its algorithm a year ago, many publishers reported big increases in traffic from the social network (helped, no doubt, by their own concerted efforts). Those include Time.com…

    Lucia Moses/ Digidayin Social- 9 readers -
  • 4 publisher approaches to the daily newsletter

    … content meant to keep people informed by the day’s biggest news. The newsletter’s goal is to get people coming back to Time on a regular basis, not necessarily to be a major money maker in its own right. “We’re trying to make Time.com a daily or hourly experience,” said Time.com managing editor Edward Felsenthal. Content Mix: Each edition of The Brief…

    Ricardo Bilton/ Digidayin Social- 9 readers -
  • Confessions of a site designer: ‘We’d like to see more trust’

    … and sales side? Surprisingly, that’s not something that we have to deal with often. It came up a lot 10 years ago, but a lot of editorial teams are realizing that advertising is a necessary evil and they need to get a paycheck. Is “can you make the logo bigger” actually a thing? Yeah, that’s a thing, and we see it whether we’re working…

    Ricardo Bilton/ Digiday- 11 readers -
  • Publishers give the movie review a refresh

    … Digital technology has brought wholesale change to the way people watch TV and movies, from viewing on demand to skipping ads to on their own schedule, skip through ads and fast forward. Against that backdrop, publishers are modernizing the review. Take Time.com. In the case of popular films, it has seen traffic spike for movie coverage after…

    Lucia Moses/ Digiday- 5 readers -
  • Bauer Media’s digital strategy: slow and steady

    … practices, including continuously scrolling article feeds (like those at Quartz and Time.com), and Vox Media-like full-bleed images, which it says offers advertising experiences akin to what brands can get in magazines. The new InTouchWeekly.com, which gets 80 percent of its visitors through mobile (and 50 percent via social) is also designed with mobile…

    Ricardo Bilton/ Digiday- 8 readers -
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