Tips / How To

  • Get Over Your Creativity Block With These 20 Social Media Content Ideas

    … in a new, creative way? How can I use the latest Instagram feature effectively? To help you answer these questions, and countless others, we put our heads together to come up with 20 creative ways for sharing content on social media. The strategies included below are tried and tested — everything we cover has worked for us at Buffer. Let’s…

    Buffer Blogin Social Content- 16 readers -
  • How to Keep Up With Social Media News in Just 10 Minutes a Day

    …. Yet, these tiny changes can be important and can influence our social media strategy. So how can you keep up-to-date with all the latest and breaking social media news without sacrificing too much of your time? In this post, we’ll share some tools, tips, and tricks to help you stay up to date with social media news in just 10 minutes a day. 5…

    Buffer Blogin Social How To's- 10 readers -
  • We Made These 10 Social Media Mistakes so You Don’t Have To

    … would love to share our top 10 and how you can avoid committing them yourself. Let’s get started… Learn from These 10 Social Media Mistakes We’ve Made Here’s a quick overview of the social media mistakes we’ve been making until recently: Focusing on quantity over quality Being on all social media platforms Posting the same content across…

    Buffer Blogin Social- 24 readers -
  • The Complete Guide to Using Stock Photos in Your Marketing

    … or branding stand out when overlaid onto an image. When you put text over an image, the two elements can form a somewhat competitive relationship (example on the left below), a little blur can make the text stand out more and appear much more readable (on the right below). Further reading For more design tips, check out these posts: How to Create…

    Buffer Blog- 19 readers -
  • 127 Time-Saving Keyboard Shortcuts for Social Media Marketers

    … I used to think the few seconds I save by using keyboard shortcuts are not useful. I mean, what can I do with those few seconds? A lot, it seems… A few seconds here and there can add up. And according to Brainscape, you can save up to eight workdays per year! Just by using shortcuts—enough time for a long vacation. Being a social media marketer…

    Buffer Blogin Social- 19 readers -
  • The Psychology of Marketing: 18 Ways to Use Social Proof to Boost Your Results

    … their friends use your product or follow you on social media. Certification: This type of social proof is when you are given a stamp of approval by an authoritative figure in your industry. Examples: the blue checkmark on Twitter or Facebook. Now let’s dive into how you can use social proof in your marketing… 18 Easy Ways to Use Social…

    Buffer Blog- 26 readers -
  • Optimal Timing, Videos, and More: 10 Easy Ways to Boost Your Instagram Reach

    … straightforward ways you can use to increase your organic reach on Instagram today. Understanding the Instagram Algorithm Here’s a quick side-note: Understanding how the Instagram algorithm works can be helpful in figuring out how to increase your organic reach in the algorithmic-feed world. We’ve dug into the Instagram algorithm and broken down…

    Buffer Blogin Social- 16 readers -
  • How to Customize Your Facebook News Feed to Maximize Your Productivity

    … love to go through some of the less-known ways of customizing your Facebook News Feed to help you cut through the clutter, save time, and be more efficient. Let’s jump right in. 4 Key Areas of Your Facebook News Feed to Customize (and How to Customize Them) For easy reference, here are the few sections we would cover: News Feed Left sidebar…

    Buffer Blogin Social How To's- 24 readers -
  • 11 Storytelling Formulas to Supercharge Your Social Media Marketing

    … the impossible Airbnb tells stories of travelers living in homes around the world and belonging anywhere. But how do you tell compelling stories? How do you tell stories that your audience wants to hear? And how do you tell your brand story? While researching on the topic of storytelling, I discovered several tested-and-proven storytelling formulas…

    Buffer Blogin Social- 31 readers -
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