Todd Wheatland

  • Marketing Superstars Tell All: Measuring Content Marketing Box Office Success

    “Show me the money. Show me the money!” – Jerry Maguire In the summer of 2010, the Internet was abuzz about the upcoming movie Scott Pilgrim Vs. the World. It was based on a comic book with a rabid cult following and directed by the indie darling behind Sean of the Dead and Hot Fuzz. When the movie was released, the buzz intensified, dominating social media for its opening weekend.

    Ashley Zeckman/ TopRank®- 20 readers -
  • 5 Ways You Can Win Big With Content Marketing Reuse

    … on SlideShare 20,000 page views on TopRankBlog 2,000+ PDF downloads 800 leads 200+ event referrals Here’s an example of one of the Content Marketing World ebooks and related posts. Note that Odden always has a theme for the content that enhance the text, images and presentation. To maximize content marketing results and minimize resource use, audit your…

    Heidi Cohen/ Heidi Cohenin Content- 8 readers -