Tomas Kellner

  • Contently Comic: Welcome to Brand Journalism

    … was pretty sure he’d be our first reporter on the moon. But for whatever reason, the groundbreaking stories he envisioned writing for Tesla never materialized. A year later, he left Tesla and ended up at popular messaging app Kik. When Dan Lyons of “Fake Steve Jobs” fame left tech publication ReadWrite in 2013 for marketing software company HubSpot…

    The Content Strategistin Content- 11 readers -
  • The Best Branded Content of January

    … corporate team for not freaking out when their account starts tweeting bizarre candy-themed Katy Perry fan fiction or when their popular Tumblr keeps posting mysterious missives about a broccoli apocalypse. But most of all, give them credit for being the first item in our roundup of the best branded content of January. In January, Denny’s released…

    Joe Lazauskas/ The Content Strategistin Social Content Twitter- 38 readers -
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  • Bad News, Good News, Bad NewsBad News, Good News, Bad News
    Bad news: I've been missing in action this week, as I've been stuck in bed heavily doped up and suffering with two things — the recurrence of an old back injury, and the flu. The flu is letting up,...