Tone Of Voice

  • How to Develop a Powerful Tone of Voice for your Video Marketing

    … be difficult. There are great guides available online from ABC and Distilled that help business owners and marketers to achieve a powerful tone of voice for their business. However, when it comes to video content, the tone of voice rarely gets a look in. A marketing team might be incredibly disciplined with the treatment of copy, but video marketing…

    Rise to the Topin How To's- 16 readers -
  • The Impact of Headlines and Tone of Voice on Conversion

    … of different tones of voice. It only takes a few tweaks to headlines and so on. Using tone of voice effectively requires patience, practice and sometimes a willingness to be daring, but it can have a huge impact of engagement and, as as result, conversions. I’ll show you how as we go along. A Process for Tweaking Your Tone Step 1: Audit The first step…

    The Daily Egg- 14 readers -
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