Tone Of Voice

  • How to Develop a Powerful Tone of Voice for your Video Marketing

    … For anyone who is involved in digital marketing, you’ll understand that a business’ tone of voice is vital to successful communication. Not only does the quality and information of your content matter, but also the implied attitude. This is a simple, yet vitally important feature of marketing. Finding and mastering your brand’s voice can…

    Rise to the Topin How To's- 14 readers -
  • The Impact of Headlines and Tone of Voice on Conversion

    … “benefits, not features” to its natural conclusion. Its subject is the same as its title: People don’t buy products, they buy better versions of themselves. This is where copywriting becomes extremely important. It’s easy to convey features in writing, but much harder to nail down why your product will make your target audience become a better…

    The Daily Egg- 12 readers -