Tools & Analytics

  • How to Run a Lead Generation Campaign with SEMrush

    … Generate and embed a free SEO audit widget on your website in order to attract more potential customers and generate more leads. The post How to Run a Lead Generation Campaign with SEMrush by @sejournal appeared first on Search Engine Journal. …

    Search Engine Journal- 9 readers -
  • 10 Great Marketing Tools for SMBs

    … Marketers have a wealth of tools at their fingertips to do a great deal of damage (and of course, to build traction for their products). Here are 10 tools that, when used properly, completely kick butt. The post 10 Great Marketing Tools for SMBs by @tamar appeared first on Search Engine Journal. …

    Search Engine Journal- 15 readers -
  • The Power of Analytics: An Interview with Annie Cushing

    … At Vegas Pubcon 2016, Brent Csutoras, Chief Social Media Strategist at SEJ, sat down with Annie Cushing, the ultimate go-to person about analytics and founder of Annielytics, to talk about the power of analytics. The post The Power of Analytics: An Interview with Annie Cushing appeared first on Search Engine Journal. …

    Search Engine Journal- 8 readers -
  • How to Start Making Profits From PPC Campaigns

    … This article explains why for many advertisers PPC clicks are too expensive. By increasing bids, advertisers acquire more visits and conversions, but the profit only initially grows and then starts to decrease. The post How to Start Making Profits From PPC Campaigns by @Wrodarczyk appeared first on Search Engine Journal…

    Search Engine Journalin Paid Search How To's- 8 readers -
  • 9 Surprising Sources for Cultivating Customer Data

    … Cultivating customer data is critical for determining effective marketing campaigns. Now it's easier than ever before. These sources are some of the best. The post 9 Surprising Sources for Cultivating Customer Data by @IAmAaronAgius appeared first on Search Engine Journal…

    Search Engine Journal- 8 readers -
  • The 10 Best Ways to Use UTM Codes For Conversion Tracking

    … UTM codes are great for determining which of your channels drive the most traffic, but did you know you can also use them to track conversions? The post The 10 Best Ways to Use UTM Codes For Conversion Tracking by @amelioratethis appeared first on Search Engine Journal…

    Search Engine Journal- 7 readers -
  • Are Your Campaign’s Analytics Sailing in the Wrong Direction?

    … Companies with effective marketing analytics are 12x more likely to increase their year-over-year return. Here's how analytics can boost your marketing. The post Are Your Campaign’s Analytics Sailing in the Wrong Direction? by @jakebaadsgaard appeared first on Search Engine Journal. …

    Search Engine Journal- 8 readers -
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