Towerdata

  • 7 Ways National Brands Can Localize Email Marketing Campaigns

    … the consumer who’s no longer there.” (Tom Burke, TowerData) 7. Respond to weather events with targeted offers. “By responding to a local weather event, like an impending blizzard, with an email to local customers offering a discount on snow blowers, a brand can create timely sales opportunities that also enhance customer relationships. If a brand…

    Stephanie Miles/ Street Fight- 19 readers -
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