Trade Journal

A trade magazine, or trade rag, also called a professional magazine, is a magazine published with the intention of target marketing to a specific industry or type of trade. The collective term for this area of publishing is the trade press.Trade magazines typically contain advertising content centered on the industry in question with little if any general-audience advertising. They also generally contain industry-specific job notices, a highly pertinent aspect to many readers.Some trade magazines operate under controlled circulation, meaning the publisher decides who may receive free subscriptions based on each individual's qualification as a member of the trade.
Posts about Trade Journal
  • The Best Inbound Marketing Advice for Technology Companies

    … Is inbound marketing a key part of your B2B sales plan? If not, you're missing out. B2B sales companies, especially those in industries like tech and manufacturing, had some natural reservations in the beginning. You're selling complex products to knowledgeable, highly specialized people. Your customers are people who are more likely to search…

    John Beveridge/ The Inbound Growth Blog- 5 readers -
  • The Best Inbound Marketing Advice for Technology Companies

    … Is inbound marketing a key part of your B2B sales plan? If not, you're missing out. B2B sales companies, especially those in industries like tech and manufacturing, had some natural reservations in the beginning. You're selling complex products to knowledgeable, highly specialized people. Your customers are people who are more likely to search…

    John Beveridge/ The Inbound Growth Blog- 6 readers -