Traditional Marketing

  • Service King Wins Westwood One Super Bowl Sound Awards

    … a memorable listening experience that uniquely positioned the ad to stand apart from the competition. Narrated by 13-year Army veteran Jeremiah Kuehl, one of nearly 100 veterans recruited and hired by Service King as a part of its ongoing Mission 2 Hire campaign, the radio spot was a part of a larger omnichannel marketing campaign that has included…

    Austin Paley/ ROI Factor Blog- 29 readers -
  • Omnichannel Marketing in a Nutshell

    … Do you know the difference between traditional marketing, ecommerce, multichannel marketing and omnichannel marketing? Omnichannel marketing is not simply a buzzword for multichannel marketing. Omnichannel marketing requires that the multiple marketing channels are working together to create and deliver an amazing, seamless user experience…

    Pam Marketing Nutin Social Content How To's- 23 readers -
  • How to combine face-to-face with digital marketing

    … and Enterprise Nation, surveyed over 130 UK-based marketing consultants and agencies on their habits, priorities and fears when it comes to their own digital marketing. You can download the report in full here: Digital Marketing Survey 2015. Perhaps unsurprisingly, 66 percent of the 130 marketing consultants and agencies we polled said that digital…

    Constant Contactin How To's- 15 readers -
  • The Benefits of A Great Content Marketing Strategy

    … marketing increases sales. Content marketing builds up natural link popularity. Content marketing builds brand awareness. Content marketing establishes you as a thought leader. Content marketing is cheaper than traditional forms of marketing. Hmmm… that last one requires tweaking. While content marketing may be less expensive in the long run…

    Douglas Karr/ Marketing Technology Blogin Content- 18 readers -
  • The Best Branded Content of August

    … to a slew of Vine views, HP has earned over 3.6 million views from the commercial above. But they weren’t the only big winners this month. Let’s take a look at the rest: GE: “Drop Science” Listen, y’all need to hear this latest jam from… a GE jet engine? GE and The Barbarian Group partnered with American DJ Matthew Dear, teaming him up with GE…

    Joe Lazauskas/ The Content Strategistin Content- 12 readers -
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