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Any company with a website can be considered a global brand. The Internet all but dissolved geographic borders for business and commerce. And with the rise of mobile devices, customers from all over the world can now find companies outside of the country they live in, with the click of a few buttons in the palm of their hand.
… We’ve helped our clients develop multi-language instances of their sites and it was, quite honestly, no fun at all. While the technology wasn’t too difficult utilizing a multi-language plugin, the process of ensuring all content was translated accurately was virtually impossible. Smartling has built a translation process management platform…